The majority of consumers globally (86 per cent) want an all-in-one platform to simplify their entertainment experiences with video streaming, fantasy sports, social media, ecommerce and more, according to the Reinvent for Growth report from Accenture. As part of its second annual global entertainment study, Accenture surveyed 6,000 consumers to understand their preferences and behaviours […]
Three mid-range spectrum bands offer the greatest potential for addressing the spectrum imbalance facing the US commercial wireless industry, according to a new Accenture study commissioned by wireless industry association the CTIA. The report, Spectrum Allocation in the United States, analyses the current state of radio spectrum allocation, the increasing need for licensed spectrum in […]
A report from Accenture, in partnership with Whip Media, explores why streaming services must develop a broader understanding of their viewers and what they watch across multiple platforms to stay competitive. Consumers’ viewing habits differ across platforms and are not reflected in the recommendations they’re getting. Accenture research shows that: 36 per cent of consumers […]
Three-in-five subscribers to multiple streaming services expressed frustration with their viewing experiences, according to a report from professional services company Accenture and 44 per cent of those surveyed indicate they spend more than six minutes searching for something to watch. The report, Streaming’s Next Act: Aggregators to play a starring role in making consumers happier, […]
Wyplay – a global TV Professional Services and Video Platform Solution provider – and Hoppr, an Australian advertising technology innovator, are launching new targeted ad solutions for operators. Media has changed a lot throughout the years. In the past, standard ad campaigns were broad and lacked the sophisticated targeting and segmentation capabilities that are available […]
A new report from BT and Accenture, Harnessing data to empower a sustainable future, has found that the tech sector is set to reduce its energy demand and global carbon emissions by as much as 40 per cent over the next decade – despite an expected eight-fold increase in data traffic by 2030. Purchasing renewable […]
ESPN has launched the ESPN Edge Innovation Center, aiming to collaborate with other leaders in technology to explore how new technologies such as 5G, Augmented and Virtual Reality (AR/VR) and mobile edge computing (MEC) can enable new ways for fans to experience sports. The ESPN Edge Innovation Center will include key partnerships in the categories […]
Formula 1 is to launch an updated version of its OTT subscription video platform F1 TV for the 2021 FIA Formula 1 World Championship, with what it says are new and improved features made available to more fans on more platforms than ever before. F1 TV Pro is already available in 82 countries around the […]
Accenture and Google Cloud have collaborated to help UPC Polska, the Polish connectivity and entertainment provider, move from an on-premises infrastructure to cloud, in response to changing customer demands. The new model balances UPC Polska’s traditional IT systems with the speed and flexibility of cloud services to reduce time to market and enable content personalisation […]