Survey insights from LoopMe, a technology company that uses artificial intelligence (AI) to improve brand advertising performance, reveal that the majority of UK consumers aren’t prepared to pay to go ad free on the Prime Video streaming service. Starting from February 5th, Amazon Prime members in the UK will have to pay an extra £2.99 […]
TGI Global Quick View 2024 data from audience measurement specialist Kantar Media, which surveys 80,000 people in 37 countries, shows that cost is trumping content as the most important criteria for consumers. Almost half of those surveyed rated subscription prices as a significant factor when choosing streaming services (49 per cent), while 43 per cent […]
Findings from Leichtman Research Group indicate that 83 per cent of all US households have a subscription video on-Demand (SVoD) service from Netflix, Prime Video and/or Hulu – compared to 83 per cent in 2022, 78 per cent in 2020, 69 per cent in 2018, and 52 per cent in 2015. Twelve additional streaming video […]
France Channel, the French SVoD platform dedicated to the promotion of French films and TV works in the US, has joined pay-offering Prime Video Channels. As a result, the service created in 2021 and run by Julien Verley, is planning to launch a new multi-million fundraising campaign within the next six to twelve months to […]
OUTtv, the LGBTQ+ television and streaming service, is launching a channel on Prime Video in the US. The channel is an extension of OUTtv’s partnership with Prime Video in Canada and Australia, where OUTtv has been available as a channel since 2021. The is available immediately to Amazon Prime subscribers for $3.99 a month, with […]
While free shipping of online purchases remains the most valuable feature of retail membership bundles (RMBs) Amazon Prime and Walmart+, subscription streaming video services play an important role in how members perceive the bundle’s value, according to The Role of Video in Retail Membership Bundles report from home-video insights firm, Aluma. Prime Video is the […]
A survey of 1,005 US consumers commissioned by Forbes Advisor and conducted by market research company Prolific found the most popular type of digital subscriptions – and thus the ones perhaps least likely to get dropped – are streaming services, which 90 per cent of consumers subscribe to, followed by delivery apps (72 per cent) […]
UK comms regulator Ofcom is proposing to revise its guidance on how the ‘net neutrality’ rules should apply in the UK. This follows the announcement of its new programme of work to ensure that digital communications markets are working well for people and businesses in the UK. Ofcom is responsible for monitoring and ensuring compliance […]
From Netflix and Spotify to HelloFresh and Bumble, subscription services have become an indispensable part of many consumers’ lives, notes research firm NRG. In fact, 51 per cent of consumers say that subscriptions now make up a “significant” portion of their monthly spending, according to its report, The Subscription Economy Grows Up as Consumers Cut Back. […]
UK film and TV production company insolvencies have jumped 69 per cent in the past year, from 67 to 113, according to research from audit, tax and advisory firm Mazars. Many of those insolvencies were of financially weaker production companies that missed out on last year’s UK film & TV industry boom as they couldn’t […]