Advanced Television

ARPU

Report: OTT ARPUs not improving in LatAm

At the end of 2021, a new phase of competition began in the Latin American OTT SVoD market, reports Dataxis. Three major US studios launched their platforms in the region: Disney+ and Star+ (Walt Disney Company), HBO Max (WarnerMedia Discovery), and Paramount+ (Viacom). They joined Netflix, the historical leader, and Prime Video (Amazon), the main […]

December 6, 2022

Survey: ARPU preferred telco profitability measure

A survey of senior telecoms professionals investigating how data can help to define and transform telecom customer base value from data solutions expert Sagacity finds that while 97 per cent of organisations say they are serious about being value-driven, fewer than one in five (17 per cent) have successfully transitioned to this model. As a […]

September 21, 2022