Advanced Television

atsc 3.0

NAB/FCC Future of TV initiative

FCC Chairwoman Jessica Rosenworcel has announced a new public-private initiative led by the National Association of Broadcasters (NAB) to guide the next steps of NextGen TV. The ‘Future of TV’ initiative will work to identify a roadmap to orderly transition ATSC 1.0 to ATSC 3.0-based services as smoothly as possible for consumers. “Today, we are […]

April 19, 2023By Colin Mann

SKT Next Gen broadcast solution for US market

Korean telco SK Telecom is to enter the US market by providing a next-generation broadcast solution built with mobile edge computing (MEC) technology to Sinclair Broadcast Group, a diversified media company and a leading provider of local news and sports in the US. MEC is a technology that provides cloud capabilities at the edge of […]

April 19, 2023By Colin Mann

Harmonic powers ATSC 3.0 across the US

Harmonic has announced growing momentum for its XOS software-based advanced media processing solution as ATSC 3.0 deployments skyrocket across the US. Harmonic’s XOS software solution is powering NEXTGEN TV services in major designated market areas (DMAs) including Boston, Miami and San Francisco, enabling the delivery of ATSC 3.0 channels with greater bandwidth efficiency and enhanced […]

April 17, 2023

NextGen in-vehicle demo success

Media company Sinclair Broadcast Group has confirmed the successful completion of a live, in-vehicle, demonstration of the practical application of NextGen Broadcast (ATSC 3.0) automotive services. The demonstration was a shared effort between Sinclair/ONE Media 3.0, automotive parts and services company Hyundai Mobis and CAST.ERA, a joint venture between Sinclair and Korean mobile operator SK […]

January 4, 2023By Colin Mann

Digital monetisation capabilities for NEXTGEN TV

Pearl TV, the coalition of US broadcast companies transitioning to NEXTGEN TV, is expanding expanded support for digital video advertising technology in its Web TV platform, RUN3TV. It brings digital advertising capabilities equivalent to the web and connected TV, and is a key driver for broadcaster’s return on investment in NEXTGEN TV services. Now with […]

October 18, 2022By Colin Mann

5 Louisville stations launch NEXTGEN TV

Louisville television viewers can now experience the future of broadcast television as five local TV stations join together to launch broadcast technology standard NEXTGEN TV, otherwise known as ATSC 3.0. Block Communications’ WBKI will host five stations including Block’s WDRB and market partners WAVE, WHAS and WBNA; Kentucky Educational Television’s (KET) WKMJ will launch on […]

September 13, 2022By Colin Mann

Hisense NEXTGEN TVs come to retail

Pearl TV, the coalition of US broadcasters transitioning to NEXTGEN TV, has confirmed that the NEXTGEN TV models from Hisense – U7H and U8H – are now available at retail, starting at $799 (€802) MSRP. Hisense joins existing vendors, Sony, Samsung and LG Electronics, which already have more than 70 models at retail. “Hisense has […]

August 24, 2022By Colin Mann

Sinclair strikes NextGen Korean deals

Sinclair Broadcast Group has entered into agreements with two leading Korean Broadcast networks, Korean Broadcast System (KBS), and Munhwa Broadcasting Corporation (MBC) to collaborate on the development and implementation of NextGen Broadcast (ATSC 3.0) business models and technology in both Korea and the United States. The collaboration includes the development of NextGen Broadcast television technology […]

August 2, 2022

Boston’s first Next Gen TV station goes live

WCRN TV 31 Boston has launched the region’s first ATSC 3.0/Next Gen TV platform. ATSC 3.0 datacasting and the NextGen TV/Radio technical platform is based on Internet Protocol (IP), transforming televisions into web browsers. The service will also offer unlimited encrypted broadcast datacasting services to businesses and first responders. “NextGen TV is only one tool […]

July 15, 2022

ATSC 3.0 available in over half US homes

So-called ‘next-generation TV’, AKA ultra-high definition’s ATSC 3.0, is now available to a total of 68 US markets representing more than half of US homes. The Federal Communications Commission (FCC), in a report, said: “Based on our records, ATSC 3.0 stations have been licensed to operate in 68 markets, though in some cases it may […]

June 27, 2022By Chris Forrester