Advanced Television

Baby Boomers

Survey: Classic movies still key for streamers

Rocky, the 1976 boxing movie written by and starring Sylvester Stallone is America’s favourite indie movie of all time, according to a poll of streaming subscribers conducted by Bitcentral’s ViewNexa, the unified workflow solution. The findings come from the company’s new report How to follow the audience: the challenges and opportunities in today’s streaming market. […]

October 11, 2023

Study: Millennials seek social ads detail

Social media ad solutions and shopping experiences platform StitcherAds has revealed the results of a study on how social media advertising influences purchasing habits across generations, analysing 500 US-based respondents, ages 18 and over. Among the key findings:. Gen Z and Millennials Drive the Push for ‘Buy Now, Pay Later’ on Social  When asked if […]

September 30, 2021