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beano

Study: Netflix #1 coolest brands for Kids

Netflix is number one in the 100 Coolest Brands for Kids & Teens according to a study of 60,000 youngsters unveiled by Beano Brain, the specialist kids and family insights agency. This second edition of Beano Brain’s annual Coolest Brands Report saw the streaming service overtake YouTube – which came top in 2022. McDonalds, Nike […]

August 16, 2023

Study: 75% Millennial parents keep children off social media

Millennials have ripped up the parenting rulebook when it comes to raising their own Gen Alpha children, according to a study by kids and family insight company Beano Brain. Findings from the year-long study based on more than 200-hours of face-to-face interviews and a survey of 2,000 parents are published in a white paper titled […]

February 28, 2023

Survery: 52% parents say they wouldn’t survive online world

Research commissioned by EE has revealed that 52 per cent of parents admit that they would not be able to survive the online world if they were a child today. Additionally, 60 per cent of parents fear that even their kids know very little about how to protect themselves when using their phones. While 74 […]

August 8, 2022

Survey: YouTube named Coolest Brand for Kids

YouTube is ranked number one in the 50 Coolest Brands for Kids & Teens unveiled by Beano Brain, the specialist kids and family insights agency. Netflix, McDonald’s, Amazon and Disney make up the rest of the top 5 according to the survey of 30,000 7-14 year olds. There were some notable gender differences, with social […]

March 30, 2022

Rakuten TV adds Beano channel

Rakuten TV, the European VoD platforms, has added iconic children’s brands Beano to their growing children’s collection of FAST (Free Ad-Supported Streaming Television) channels. Families in the UK and Ireland now have access to the adventures of Dennis, Gnasher, Minnie the Minx and their Beanotown friends via The Beano channel. Established in 1938, Beano is […]

March 2, 2022By Nik Roseveare