Advanced Television

Big Brother

Data: Over half Italians consume TV via connected devices

There are currently 25 million Italians watching TV content every month through a connected Smart TV. This figure grows to 32 million, or over half of the Italian population, if external devices are included. Despite the rise of streaming platforms, traditional TV is still holding its own. The average TV viewing time in 2023 was […]

December 18, 2023From Branislav Pekic in Rome

ITV launches BE Studio for ad-funded content

ITV has announced the launch of BE Studio – a full service creative studio to produce Ad Funded Entertainment (AFE). BE Studio will serve to help brands build connections with ITV’s audience through the co-creation of new formats. AFE has grown significantly with shows across genres including Cooking with the Stars with M&S, DNA Journey […]

November 22, 2023

Report: Banijay tops global format commissions

Formats are proving to be resilient to the decline in commissioning activity experienced across the wider media industry according to a report from Ampere Analysis. While the volume of Unscripted titles announced in North America fell by 14 per cent between H1 2022 and H1 2023, titles based on formats were less affected with a […]

October 23, 2023

Big Brother to return with multi-channel takeover

ITV has announced that the new series of Big Brother will start on October 8th. To mark the return of the ultimate social experiment, Big Brother: The Launch will air on ITV1, ITV2 and ITVX in a disruptive multi-channel and streaming takeover. The remainder of the series will be available nightly at 9pm on ITV2 […]

September 25, 2023

ITV kicks off Big Brother launch campaign

As Big Brother prepares to makes its return to UK television in October, moving onto ITV2 and ITVX, the launch campaign has kicked off. Starting with a series of promos, each will cast Big Brother’s gaze out into the real world by using the show’s recognisable voice to narrate over everyday scenes. They seek to […]

September 8, 2023

ITV H1: Digital revenue up 24%

UK commercial broadcaster ITV has released half-year results that show ITV Studios revenues up 8 per cent and digital revenue up 24 per cent, offsetting a decline in linear advertising revenues. “The continued momentum behind ITV’s strategic transformation delivered strong growth in Studios and Digital revenues in the first half of the year, largely offsetting […]

July 27, 2023By Colin Mann

Vinted sponsors Big Brother

ITV and Initial have announced that Vinted, the online C2C marketplace for buying and selling second-hand clothes and lifestyle items, will be the headline sponsor of the new series of Big Brother, when the reality show makes its return to UK television and moves onto ITV2 and ITVX later this year. Bringing together two brands […]

June 12, 2023

ITV announces new Big Brother hosts

ITV and Initial (part of Banijay UK) have announced that the new hosts for the forthcoming series of Big Brother and its companion show – AJ Odudu and Will Best – ahead of the show’s hotly anticipated return to ITVX and ITV2 later this year. The pair will share the iconic hosting role on the main […]

April 25, 2023

Big Brother hits 65th market

Banijay Rights has announced that Big Brother VIP will be adapted for the Republic of Kosovo. Co-produced by Klan Kosova and Artmotion, the new series will air on Klan Kosova from the December 5th, bringing the Banijay format to 65 countries. Originally created by EndemolShine Nederland, Big Brother recently returned to Telefe in Argentina after […]

November 30, 2022

ITV revives Big Brother

The Big Brother house has a brand new home, as the global television phenomenon makes its much-anticipated return to UK television and moves onto ITV2 and ITVX from 2023. A new cast of carefully-selected housemates, from all walks of life, will take up residence in the world’s most famous reality TV home for up to […]

August 2, 2022