Advanced Television

Brett Sappington

Study: Third of SVoD subs want better discovery

According to research by analyst firm Interpret, consumers are overwhelmed by the sheer volume of content from streaming video providers and increasingly frustrated with the efforts needed to access it. Interpret’ s study, The Future of OTT Aggregation, reveals that US viewers subscribe to an average of four to five SVoD services, and the majority […]

March 31, 2022