Advanced Television

Byron Allen

Allen Media Group selects datafuelX for Weather Channel

Allen Media Group (AMG) has selected datafuelX, the specialist in analytics and technology for multi-currency, cross-platform solutions, to provide data-driven linear media plans across its networks, starting with The Weather Channel. Through this partnership, datafuelX’s full-service SaaS platform, M3 – which was built to allow the TV ecosystem to plan and forecast against any currency and any audience – will enable AMG to generate optimised […]

November 8, 2023

Allen bids $10bn for ABC?

Byron Allen has made a $10 billion (€9. 3bn) offer for Disney’s ABC and other linear networks according to Allen Media Group. Station owner Nexstar, which bought the CW Network, also has expressed interest in buying ABC and its stations from Disney. Disney CEO Bob Iger has said that the company’s linear networks, including ABC, […]

September 15, 2023

AMG, VideoAmp sign currency agreement

Byron Allen’s Allen Media Group (AMG) and VideoAmp have announced a ten-year currency agreement during the Cannes Lions Festival. AMG is the first TV publisher to move forward with a deal of this kind, making VideoAmp their primary and preferred currency, effective immediately. VideoAmp’s big dataset incorporates 39 million households and multiple data sources, providing […]

June 20, 2023

The Weather Channel sues Nielsen

The Weather Channel is unhappy with ratings assessments from Nielsen. The channel, owned by CF Entertainment and Bryon Allen’s media conglomerate, is alleging that Nielsen suffers a flaw in its systems. The action, which was lodged in an Illinois court on March 16th, argues that Nielson cannot handle the complexity of today’s viewing habits. “[The] […]

March 17, 2022By Chris Forrester

SPORTS.TV launches

Allen Media Digital has launched SPORTS.TV, a new free-streaming platform. The SPORTS.TV app aggregates sports, news, movies, documentaries and entertainment networks, as well as local US broadcast television stations, connecting sports fans to their favourite sports, teams, games, players, highlights, podcasts and scores on every device for free. Providing an intuitive, multi–screen experience, SPORTS.TV is […]

January 10, 2022