Inscape, provider of ACR data from millions of VIZIO smart TVs, has revealed that the consumer shift in streaming is here to stay and the media industry should expect this trend to continue to accelerate. A rise in availability and consumer usage of streaming apps and free ad-supported TV (FAST) services has made streaming the […]
Ad intelligence Software-as-a-Service company AdImpact has agreed a multi-year deal with Inscape, a provider of currency-grade ACR data and the technology division of Vizio Holding Corp. The agreement will combine AdImpact’s advertising intelligence capabilities and proprietary ad catalogue with Inscape’s industry leading ACR data and nationally representative panel (NRP), empowering AdImpact to provide a comprehensive […]
The five countries or territories with the fastest internet in the world are the channel island of Jersey (264.52Mbps), Liechtenstein (246.76Mbps), Macau (231.40Mbps), Iceland (229.35Mbps) and Gibraltar (206.27Mbps), according to the Worldwide broadband speed league 2023 from Cable.co.uk. Four of the five are within Western Europe, with Macau being the obvious exception. All are either […]
Following last year’s cooperation announcement between Cablenet and Plume, the partners in intelligent connectivity meet again in Nicosia to review their market success and discuss their expansion plans. A device can only be as smart as the network it is connected to. In an era when consumers rely on multiple devices connecting to and interacting […]
According to Nielsen’s April 2023 report of The Gauge, the media measurement company’s monthly snapshot of total broadcast, cable and streaming consumption that occurs through US television, cable was the only category to record an increase in share this month (+0.4 pts), boosted by an upswing in cable news viewing. This gain for cable also represents […]
FAST (free ad-supported television) is often likened to cable TV — they both deliver live and on-demand television to your eyeballs — but there are sharp differences between the two that could see free ad-supported streaming TV services kill cable. Lesser cable channels rarely feature original programming, relying instead on ‘reruns’ of older network shows […]
US Federal Communications Commission Chairwoman Jessica Rosenworcel has introduced a proposal for new customer service protections that would require cable operators and direct broadcast satellite (DBS) providers to specify the ‘all-in’ price clearly and prominently for video programming service in their promotional materials and on subscribers’ bills. Specifically, cable and DBS providers would be required […]
The FTTH Council Europe has published a study on the FTTH/B1 drivers and hurdles in Europe, prepared by Plum Consulting. The study addresses a key challenge for all decision-makers and the industry: the discrepancy between fibre rollouts and take-up rates. While the FTTH/B rollout coverage in Europe now amounts to 57 per cent and is […]
Investment bank Exane/BNPP, in a major examination of US cable (The Twilight of Cable) says that while the first half of 2023 might see some gentle recovery from the 52-week ‘lows’ in December, there will be more pain to come. “We think near term sub growth (from promotional activity) and broadband price increases can flatter […]
Findings from Leichtman Research Group (LRG) indicate that 66 per cent of TV households in the US have some form of pay-TV service. The percentage of TV households that have a live pay-TV service (via cable, satellite, Telco, or Internet-delivered vMVPD) is down from 79 per cent in 2017, 88 per cent in 2012, and […]