ITV and Argos have confirmed the renewal of the retailer’s Coronation Street headline sponsorship deal. In addition, a new Sainsbury’s and Argos store facade is being added to the show’s famous cobbles. After three years of engaging sponsorship, the retailer is both continuing its deal with the celebrated soap opera for an additional two years […]
ITV, founding partners of Saatchi & Saatchi’s creative schools’ platform Upriser, has launched a new partnership with Salford City Academy. Supporting Upriser’s core ambition to inspire state secondary school students with the power of creativity in every corner of the UK, this is ITV’s second creative schools alliance, joining its existing partnership with Kensington Aldridge […]
Following on from Kevin Lygo, ITV’s Managing Director, Media & Entertainment, and his Commissioning Team giving an in person Producers’ Briefing at HOME Theatre Manchester on September 27th, ITV has announcd a brand new development initiative being piloted in the nations and regions – Amplify: The Regions. The aim of the pilot is to further […]
The media diets of viewers and listeners in the UK appear to be more diverse and fragmented than ever, according to broadcast regulator Ofcom’s latest annual report on the TV, online video, radio and audio sectors. As competition for the nation’s attention intensifies, Media Nations 2023 finds that the proportion of viewers who tune in […]
Coronation Street royalty Barbara Knox will celebrate her milestone 90th birthday with a special one off documentary coming to ITV1 and ITVX later this year. The street stalwart, who has played the iconic Rita Tanner continuously for over half a century, will join Bradley Walsh as she looks back on the highlights from an illustrious […]
ITV has announced the completion of their first ever purpose built, public facing building. The 16,500 sq ft Coronation Street Visitor Centre and Event Space is situated on the corner of the programme’s 7.7 acre production facility at MediaCity in Greater Manchester and will be open to the public in February. As well as being […]
ITV and People’s Postcode Lottery have teamed up for a new on-air partnership aimed at showing what a big win feels like – featuring Jason Donovan, a helicopter and a big red truck. The new partnership, which culminates in a 200-second break takeover when the big postcode reveal for the Postcode Lottery’s biggest-ever £16.9 million […]
ITV has announced new measures to strengthen support for producers, including access to advice on sustainability topics on and off screen for all producers, as well as publishing guidance and ideas on how to bring sustainability topics to life in on-screen content. ITV says the new measures align with its wider commitment to integrate sustainability […]
ITV has announced new measures to strengthen support for producers, including access to advice on sustainability topics on and off-screen for all producers, as well as publishing guidance and ideas on how to bring sustainability topics to life in on-screen content. ITV says the new measures align with its wider commitment to integrate sustainability across […]
From April 29th real Heineken 0.0 Draught taps will be on the bars in two of Britain’s most cherished TV pubs, The Rovers Return (Coronation Street) and The Woolpack (Emmerdale). They will sit alongside fictional beers like Newton & Ridley and Ephraim Monk for much-loved landlords Jenny Connor and Charity Dingle to pull on-screen pints […]