CRM specialist Salesforce and cloud platform AWS have uunveiled an offering that they say combines high-quality video streaming technology with unique viewer data and feedback analysis tools to help content distributors deliver more scalable, personalised viewer experiences. “Attracting and retaining a diverse audience while delivering consistent, high-quality video is one of the key challenges content […]
This columnist’s conviction that Netflix’s business model is fundamentally a plate-spinning act, with the same potential mishaps, has waxed and waned as results have continued to boom, with just the odd bump in the road. But the conviction has never gone away completely, even as the company seemed to reach the status of 800lb gorilla […]
Although a number of sports have benefited from the arrival of OTT players and the introduction of direct-to-consumer services, the prospect of some of the leading properties, such as the Premier League, La Liga, Serie A and the Bundesliga, adopting pure D2C strategies remains unlikely, according to Jacopo Genovese, Senior Analyst at Ampere Analysis. Addressing […]
Allen Media Group is to launch new subscription streaming service – The Weather Channel Plus. The new $4.99 (€4.21) per-month subscription service will feature more than 50 news and entertainment streaming channels for a launch in the fourth quarter of 2021. The Weather Channel Plus is projecting 30 million subscribers in its first five years. […]
While pay-TV is largely stable, and SVoD continues to grow, OMDIA’S latest consumer survey (April 2021) suggests that a significant number of users are eschewing AVoD and instead increasingly consuming content via paid alternatives. The launch of Studio AVoD service will draw viewers away from BVoD, reducing the overall number of services that a consumer […]
Video technology provider Synamedia has unveiled Synamedia Go, a modular suite of data-driven SaaS services which it says provide a frictionless way for pay-TV operators and OTT/D2C streaming providers rapidly to augment and create value from their technology platforms. Based on a flexible, ‘add and go’ architecture, each service is designed to achieve a significant […]
Media technology and services specialist MediaKind has unveiled the MediaKind 2021 Sports D2C Forecast, which it claims is the most significant analysis ever undertaken of the direct-to-consumer (D2C) OTT platforms owned and operated directly by sports rights-holders. The report explores a wide range of trends in the D2C sports space, including the use of live […]
The share of content licensed to services owned by Studios across European markets has increased from 18 per cent in 2018 to 30 per cent in the last year, according to data from international content consultancy 3Vision. Media consolidation has helped to fuel direct-to-consumer (D2C) growth over the past few years with multiple services launched […]
Research from Ampere Analysis has found that Covid-19’s negative impact on box office revenue will provide incentives to accelerate the move towards new movie windowing models. Disney’s announcement that the much-anticipated Mulan will no longer be