Viaplay Group will launch its Viaplay streaming service on a direct-to-consumer (D2C) basis in the US on February 22nd and in Canada on March 7th. Viewers will be able to stream more than 1,500 hours of premium European content through the Viaplay app at launch, with at least one premiere to follow every week. Viaplay’s […]
Digital experience specialist Adobe has launched Adobe Primetime Account IQ aimed at enabling video streaming services to identify and understand credential sharing activity, measure the impact of applying actions, and effectively monetise subscriber behaviour. Adobe notes that nearly four in 10 Americans are using someone else’s streaming account and 29 per cent of all D2C […]
The Professional Triathletes Organisation (PTO) has entered a multi-year partnership with Endeavor Streaming to launch a new OTT offering that will form the cornerstone of a strategic digital venture between the companies. The service, PTO+, will launch as a free, registration-only service to maximise audience engagement worldwide for the PTO’s flagship events this summer, starting […]
CRM specialist Salesforce and cloud platform AWS have uunveiled an offering that they say combines high-quality video streaming technology with unique viewer data and feedback analysis tools to help content distributors deliver more scalable, personalised viewer experiences. “Attracting and retaining a diverse audience while delivering consistent, high-quality video is one of the key challenges content […]
This columnist’s conviction that Netflix’s business model is fundamentally a plate-spinning act, with the same potential mishaps, has waxed and waned as results have continued to boom, with just the odd bump in the road. But the conviction has never gone away completely, even as the company seemed to reach the status of 800lb gorilla […]
Although a number of sports have benefited from the arrival of OTT players and the introduction of direct-to-consumer services, the prospect of some of the leading properties, such as the Premier League, La Liga, Serie A and the Bundesliga, adopting pure D2C strategies remains unlikely, according to Jacopo Genovese, Senior Analyst at Ampere Analysis. Addressing […]
Allen Media Group is to launch new subscription streaming service – The Weather Channel Plus. The new $4.99 (€4.21) per-month subscription service will feature more than 50 news and entertainment streaming channels for a launch in the fourth quarter of 2021. The Weather Channel Plus is projecting 30 million subscribers in its first five years. […]
While pay-TV is largely stable, and SVoD continues to grow, OMDIA’S latest consumer survey (April 2021) suggests that a significant number of users are eschewing AVoD and instead increasingly consuming content via paid alternatives. The launch of Studio AVoD service will draw viewers away from BVoD, reducing the overall number of services that a consumer […]
Video technology provider Synamedia has unveiled Synamedia Go, a modular suite of data-driven SaaS services which it says provide a frictionless way for pay-TV operators and OTT/D2C streaming providers rapidly to augment and create value from their technology platforms. Based on a flexible, ‘add and go’ architecture, each service is designed to achieve a significant […]
Media technology and services specialist MediaKind has unveiled the MediaKind 2021 Sports D2C Forecast, which it claims is the most significant analysis ever undertaken of the direct-to-consumer (D2C) OTT platforms owned and operated directly by sports rights-holders. The report explores a wide range of trends in the D2C sports space, including the use of live […]