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Max Verstappen signs with EA Sports

Interactive sports entertainment specialist Electronic Arts has signed a partnership with back-to-back Formula 1 World Champion Max Verstappen. The agreement will see the Oracle Red Bull Racing driver collaborate with the brand to create content across the EA Sports portfolio. The deal also includes sponsorship with Verstappen for the 2023 season, with EA Sports branding […]

February 6, 2023By Colin Mann

EA Sports, FIFA deal to end with FIFA 23

For the first time, FIFA will launch new football video games developed with third-party studios and publishers, which it says will provide more choice for football and gaming fans in the lead-up to the FIFA World Cup Qatar 2022 and FIFA Women’s World Cup Australia & New Zealand 2023. A number of new non-simulation games […]

May 11, 2022

Gfinity appoints Bygrave

Gfinity, an eSports and gaming solutions provider, announces the appointment of Catherine Bygrave as Head of Publisher and Developer Relations. Bygrave joins from Activision and brings extensive international experience having been at the forefront of digital transformation in the video games industry for many years. Bygrave joined Activision in April 2011 and has held a […]

January 11, 2021

Sky unveils Premier League viewing innovations

To mark the return of the Premier League next week, Sky Sports will launch a series of innovations and features to give fans a more immersive experience and the opportunity to share the big moments live with family and friends on virtual platforms. With an additional 25 matches to be screened ‘free to air’ on […]

June 8, 2020