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Data: Women’s World Cup ad audience soars

The success of The Lionesses in the FIFA Women’s World Cup has resulted in a 254 per cent increase in addressable advertising audience in the past month, data from Quantcast reveals. The insight shows that 17.4 million addressable devices have engaged with the Women’s World Cup in the past two weeks. This highlights the rapid […]

August 18, 2023

7.3m watch England vs Australia on BBC One

The BBC has reported that 7.3 million viewers tuned in to watch England vs Australia on BBC One, as the Lionesses make their way to the FIFA Women’s World Cup Final. The game, which England won 3-1, was also streamed over 3.8 million times on iPlayer and BBC Sport Online. Following the victory, match highlights […]

August 17, 2023By Nik Roseveare

5.2m watch Lionesses beat Nigeria on BBC

The BBC has reported that 5.2 million watched its coverage of England’s Round of 16 fixture against Nigeria at the Women’s World Cup on BBC One August 7th. There were also 2.6 million streams across BBC iPlayer and BBC Sport Online, as England triumphed in a penalty shootout following a nil-nil draw. The match coverage, […]

August 8, 2023By Nik Roseveare

English Club TV launching on Sri Lanka Telecom

The English Club TV, a provider of educational and entertainment content, has announced the launch of the English Club TV LTD on Sri Lanka Telecom, one of the country’s premier telecommunications providers. This collaboration brings an exceptional opportunity for Sri Lankan viewers to immerse themselves in a world of language learning and captivating entertainment. The […]

August 8, 2023

BBC, ITV Women’s World Cup last-16 picks announced

The BBC will broadcast England’s last-16 match against Nigeria, at the FIFA Women’s World Cup, live on BBC One on August 7th at 8.30am. Fans can also listen to the Lionesses’ knockout game across BBC Radio 5 Live and BBC Sounds Audiences can also watch four other Round of 16 fixtures on BBC TV and […]

August 4, 2023By Nik Roseveare

U21 UEFA Euro 2023 Final live on Channel 4

Channel 4 will broadcast live television coverage of England U21’s UEFA 2023 European Championship Final against Spain U21 on July 8th. The Young Lions will look to make history when they appear in their first final for 14 years and take on the Spanish U-21s, La Rojita, who have won three of their last seven […]

July 7, 2023

Survey: Strong UK interest in Women’s World Cup

Nearly three-quarters of British football fans (72 per cent) plan to watch the 2023 FIFA Women’s World Cup this summer, including 57 per cent who plan to watch England’s Lionesses. A survey of 1,000 UK football fans commissioned by Imagineear, a specialist in media and technology for visitor experiences, showed that 60 per cent of […]

July 5, 2023

BBC, ITV reveal Women’s World Cup TV schedule

The BBC and ITV will share live television coverage of the upcoming 2023 FIFA Women’s World Cup in Australia and New Zealand. Both broadcasters have now revealed their schedule and proposed picks for the tournament ahead. The tournament kicks-off on the BBC, with live coverage of host nation New Zealand facing Norway in Auckland at […]

June 23, 2023By Nik Roseveare

David James explores lack of representation in goalkeeping in Sky Sports doc

Sky Sports has announced a new documentary, presented by football legend David James, the only Black goalkeeper to represent a senior England national team. Launching on the Sky Sports Premier League channel on May 14th, David James: The One and Only, will explore the past, present and future of representation in goalkeeping, drawing on stories […]

May 12, 2023

ITV, The CyberSmile Foundation launch campaign to tackle trolling

ITV has launched a new behaviour change campaign “Would you say it?”  to tackle online trolling. The campaign, which launches during an advert break in the England vs Brazil Women’s Football match on ITV1, will be broadcast across ITV’s channels. It has been developed in partnership with The Cybersmile Foundation, the nonprofit specialising in tackling […]

April 6, 2023