Advanced Television

Formula E

Formula E, UNICEF launch Take a Breath campaign

Formula E and UNICEF have launched Take a Breath – a campaign and short film – featuring Actor and UNICEF Ambassador, Tom Hiddleston, highlighting the impact air pollution has on children and raising awareness to drive action to improve it. The two and a half minute film opens with a powerful spoken word short film […]

July 20, 2022

Monterosa raises £3.5m

Monterosa has raised £3.5m (€4.2m) of growth capital to accelerate development of its real-time engagement (RTE) platform and drive the company’s expansion into new global markets. The funding was led by 24Haymarket and included existing investor ACF Investors, plus a trio of new investors including Jeremy Darroch, former CEO and Executive Chair at Sky, Chris […]

March 22, 2022

Channel 4 acquires Formula E rights

Channel 4 will become the UK’s exclusive free-to-air TV home of the ABB FIA Formula E World Championship in a multi-year broadcast agreement beginning this season. Every race in the Championship’s biggest-ever 16-race calendar will be aired live on Channel 4 and All4, or on Channel 4 Sport’s YouTube channel. Race highlights will also be […]

January 24, 2022

Little Dot Studios unveils Little Dot Sport

Digital content agency and media network Little Dot Studios has announced the creation of the Little Dot Sport label following accelerated client, staff and financial growth throughout 2021 and a Sport Industry Agency of the Year nomination. Little Dot Sport already boasts a client roster of 28 retained clients including Formula E, the England & […]

January 13, 2022

Setanta Sports, WSC Sports bring AI highlights to OTT platform in Eurasia

Setanta Sports, a sports broadcasting company in the Eurasia region, has partnered with WSC Sports, the global leader in AI sports video technology, to bring automated highlights to its new OTT platform serving sports fans in 13 countries across Eurasia. For the first time ever, fans from Armenia, Azerbaijan, Belarus, Estonia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, […]

December 1, 2021

Record TV audience for Formula E

The ABB FIA Formula E World Championship reports that it has continued to grow its live television audience globally through Season 7 to record-breaking levels, recovering strongly from the pandemic-hit previous season. By the dramatic conclusion of Formula E’s first-ever World Championship season which was won by Mercedes-EQ’s Nyck de Vries in the final E-Prix […]

October 4, 2021

Report: ⅔ European sports fans reliant on FTA TV

A report by Ampere Analysis has found that, while in the last decade, pay-TV’s share of sports rights – by value – has grown by 20 per cent in Western Europe, only one in three sport fans has access to premium sport channels. Free-to-air channels reach over 800 million Europeans, leading to increased engagement in […]

September 1, 2021By Colin Mann

Aurora Media Worldwide partners with Grabyo

Aurora Media Worldwide and Grabyo have teamed up to deliver a new form of hybrid broadcast and digital production service for broadcasters, media rights holders and publishers. Specialising in the development and production of live, premium global sports events such as Formula-E and Extreme-E, Aurora Media is recognised as a creator of innovative, formatted international […]

July 29, 2021

Formula E, Channel 4 FTA deal

UK fans of all-electric single seater racing series the ABB FIA Formula E World Championship will have even more ways to watch the forthcoming 2021 Heineken London E-Prix thanks to the addition of live, free-to-air coverage on commercial PSB Channel 4. Fronted by Vernon Kay, both London races will be shown live on Channel 4, […]

July 16, 2021By Colin Mann

Formula E grows live race audience

All-electric singe-seater racing series the ABB FIA Formula E World Championship has accelerated its audience growth and position as one of the fastest-growing sports after broadcast figures revealed a substantial uplift in its live race day viewers across key markets. Despite continued challenges resulting from the ongoing pandemic, Formula E is enjoying one of its […]

July 7, 2021By Colin Mann