Comedy Central, India’s and Viacom18’s leading English entertainment channel, on the occasion of World Laughter Day, is giving its viewers a chance to make someone laugh with its unique campaign, Giggle Trigger. Crafting an insane laughter riot to spread cheer, Comedy Central gives its viewers an opportunity to create a video of making someone laugh […]
A study by electronics retailer Currys has uncovered which TV theme tune is the most recognised, which one is most nostalgic and whether the UK has become a nation of intro skippers. The study surveyed 2,006 people in the UK to find out what TV theme tune springs to mind when first questioned. It turns […]
Brands use product placement in movies and TV shows as a way to capture their target market and promote their products in a more subliminal way, but which TV shows have been used the most for product placement? Research carried out by Sortlist has revealed the TV shows which have featured the most instances of […]
Global TV and Film content marketplace Vuulr has announced children’s brand Lego has joined the platform to increase its global reach for content distribution. On Vuulr’s marketplace, the Lego Group is making 450 hours of content available for broadcasters and OTT platforms to purchase. As Lego seeks to streamline its content distribution process and connect […]
Nescafé is to sponsor comedy series Friends on Comedy Central and Channel 5 throughout 2022. The broadcast sponsorship will run across both ViacomCBS channels, in a series of 5” and 10” idents beginning this month. The sponsorship was brokered and strategically driven by Nescafé’s media agency, Publicis Media NestléOne, in partnership with Sky Media. As well […]
Universal Music Publishing Group (UPMG) has announced the signing of Banijay, the global independent content creation and distribution group to exploit its music assets. Under the deal, UMPG will work with Banijay Brands which has a portfolio spanning some of the world’s most recognisable shows, including Peaky Blinders, Survivor, Temptation Island, Lego Masters and Hunted. […]
With the TV business evolving and technology changing viewers’ habits, the analysts at Hub Entertainment Research have mapped their top 5 predictions for the TV industry in 2022. Hub’s first prediction is that streaming player Roku will be bought out… 1) Roku Gets Bought: A leading player in the market buys Roku, which facilitates Roku’s […]
German luxury TV-maker Loewe has relaunched in the UK with its high-end, top-quality TV sets. This comes after the brand initially left the UK in July 2019, but returned following what has been described as a ‘significant investment’ from international technology investment company Skytec. Loewe will be partnering with Netgem TV in the UK, which […]
WarnerMedia’s HBO Max has rolled out in 39 territories in Latin America and the Caribbean, marking the streaming platform’s first launch outside of the US and kicking off its global expansion. HBO Max has made a commitment to produce 100 local originals in Latin America over the next two years, in addition to offering subscribers […]
Friends: The Reunion has broken viewing records for Sky One with 5.3 million watching the long-awaited cast reunion. The one-off special, available exclusively on Sky and streaming service NOW in the UK and Ireland, pulled in the biggest ever audience in the channel’s history. The special was also one of the most-watched piece of content […]