Advanced Television


Survey: Trend towards attention measurement important

Teads, the media platform, has revealed the results of research in collaboration with CensusWide, which found that 91 per cent of UK marketers think the trend towards attention measurement is important, while a further 83 per cent said it is an important factor in reducing the environmental impact of digital ads. Of the 100 senior-level […]

January 24, 2023

C4 commissions HLP Studios for Inside The Superbrands

Channel 4 has commissioned HLP Studios to make Inside The Superbrands, an eight-part series going behind the scenes of eight of the world’s biggest brands. It is the first commission for HiddenLight Productions’ new label which sees the company expanding its reach into formats and popular factual. Inside The Superbrands shines a new light on […]

January 18, 2022

Channel 4, Heinz partner on Flex Kitchen

Channel 4 and Heinz are joining forces to launch Flex Kitchen, a new short form comedy series for publication across the broadcaster’s social media channels. Flex Kitchen debuts this week on Channel 4 Comedy YouTube as well as All 4, whilst shorter edits of each episode will be released across Channel 4 and Heinz’s Facebook, […]

January 11, 2022