Advanced Television


Target debuts first Proto hologram in TV ad

On December 6th a holiday promotion for retail chain Target, produced in partnership with Jimmy Kimmel Live, used Proto hologram technology on a US television commercial for the first time. In the stunt, sidekick Guillermo beamed via hologram to a Target aisle in a Proto M unit disguised as a toy box, and interacts in […]

December 7, 2023

Proto hologram on The Kardashians

Proto was featured on the latest episode of The Kardashians on Hulu/Disney+ – with Kris Jenner beaming in to both large and small Proto hologram units at her daughter Khloe’s home to have a surprise talk with her. Howie Mandel and Paris Hilton also appeared in the Proto segments. It marked Proto’s first time on […]

November 9, 2023

Proto Hologram makes Indian TV debut

For its seventh season premiere on September 3rd, Bigg Boss Telugu debuted Los Angeles-startup Proto hologram’s technology for the first time on Indian television with  host Nagarjuna beaming in to a Proto Epic hologram unit to talk to a contestant, actress Priyanka Jain (Mouna Ragam, Janaki Kalaganalede). Bigg Boss Telugu, originally produced by Endemol Shine India which is now merged with Banjiay, […]

September 5, 2023

Jimmy Kimmel Live uses Proto hologram

Jimmy Kimmel Live beamed Guardians of the Galaxy star Chris Pratt to Disneyland as a live interactive hologram during the show on April 27th to prank theme park guests. It was the first time Proto has appeared on Late Night TV. Previously Proto has been utilised on television on the Today show, America’s Got Talent, The Ellen Show, The iHeartMusic […]

May 1, 2023

Proto hologram makes comedy debut on Whitney Cummings series

Proto’s hologram technology has made its comedy broadcast debut on stage at Whitney Cummings presents The OnlyFans Roast of Bert Kreischer. Among the ce;ebrity line-up, Tom Segura will beam in from Austin, Texas using Proto’s advanced holoportation technology to create a site-gag, making this a first in a comedy broadcast of its kind.   Proto’s […]

April 4, 2023

Pacquiao to beam via hologram for FITE press conference

On, October 13th, FITE will use Proto hologram technology to live beam Manny Pacquiao from Seoul to Los Angeles for the press conference with his opponent the Korean MMA star DK Yoo. FITE, the digital sports and entertainment platform owned by Triller, will present the Pacquiao vs Yoo boxing PPV event in December. The hologram […]

October 12, 2022By Nik Roseveare