Disney is to close down its Hotstar streaming service in the United States in late 2022, but has yet to confirm an end date. It is streamlining its streaming services by moving content over to Hulu and ESPN+. “The move from Hotstar, a premium brand for South Asian content, to ESPN+ and Hulu in the […]
MediaMath, the independent advertising technology company for brands and agencies, has announced a collaboration for ad tech with Airtel, an Indian communications solutions provider. MediaMath says the partnership demonstrates its commitment to its expanded footprint in India through partnerships with best-in-class providers, following recently announced collaborations with Disney Hotstar and Flipkart. “With Airtel Ads, we […]
Netflix dominates in certain Asia-Pacific (APAC) countries such as Australia and Malaysia, according to the SVoD forecasts by GlobalData, a data and analytics company. However, Netflix has significant ground to gain in India, with sentiments around India down year-on-year in 2021 while Disney+’s sentiments are up, reveals the Filing Analytics Platform of GlobalData. Rinaldo Pereira, […]
At the Asia Video Industry Association’s (AVIA) recent Future of Video India conference, industry leaders remained upbeat on the potential for growth despite a painful 2020 which had seen a 25 per cent drop in TV advertising revenue. The conference opened with an overview of the Future of Video in India with Mihir Shah, VP, […]
A report by Media Partners Asia (MPA) indicates that India’s pay-TV industry will grow at ~7 per cent CAGR between 2020-25 as total industry revenues, including subscription and advertising, reach $12.3 billion (€10.3bn) by 2025. The report, titled India Pay-TV Distribution 2021, predicts that
The rollout of Disney+ in Southeast Asia is going strong, as the streaming platform launched in India in April 2020, followed by Indonesia in September 2020 and more recently Singapore in February 2021. With approximately 30 millions subscribers already (30 per cent of all Disney+ subscribers), Disney surpassed its own previsions. Different factors can explain […]
Prime Focus Technologies (PFT), the technology arm of Prime Focus, has announced that Disney-owned video streaming service Disney+ Hotstar has signed a multi-year deal for CLEAR Production Cloud to enable secure and collaborative production workflows for their Originals content. “COVID-19 has reinforced the importance of cloud-based workflows for Media & Entertainment industry in production. And […]
Disney+ Original series, The Falcon and The Winter Soldier, from Marvel Studios ranked as the most watched series premiere ever on Disney+ during its opening weekend (March 19th – 22nd), and the most watched title overall for the same time period on a global basis, including in Disney+ Hotstar markets. The first episode of The […]
Korean, US and local content form the core of online video content consumption across Southeast Asia, according to a study published by Media Partners Asia (MPA). The report, Southeast Asia Online Video Consumer Insights & Analytics: A Definitive Study, wraps up 2020 with key insight to online video content consumption trends across four Southeast Asian […]
Futuresource Consulting’s latest Video Insights India report maps out the dynamics of this key emerging and increasingly-dynamic video battleground. An already rapidly evolving market, the pandemic has driven further change, with many consumers protecting disposable income by reducing pay-TV subscriptions and topping up viewing with SVoD and AVoD services. Pay-TV Operators Want Their Slice of […]