Creative data company Vidmob and TikTok have unveiled insights from a collaborative study to pinpoint the creative strategies – such as real people, direct connection, and brand integration – that propel success for brand advertising campaigns. More specifically, the research identifies the key visual and creative elements that significantly boost engagement and purchase intent within […]
The British Board of Film Classification (BBFC) has announced the appointment of two new members to the BBFC’s Board, chaired by Natasha Kaplinsky (OBE), as well as the recruitment of a Global Brand Ambassador. Col Needham, Darren Jobling and John Stanley will work closely with Natasha Kaplinsky OBE to build and deliver on the strategic […]
Fabric, a specialist in media and entertainment catalogue management, is collaborating with industry leaders IMDb, FOX Entertainment, Paramount, ITV, EIDR, and Xperi to solve one of the entertainment industry’s most persistent challenges: the efficient management and delivery of accurate metadata for content. The Authenticated Data Specification (ADS) Accelerator Project at IBC brings together major players across […]
IMDb, the online source for information on movies, TV shows, and celebrities, and Fabric, a specialist in metadata management for media and entertainment (M&E) catalogues, have announced a new solution that allows M&E companies to enrich their catalogues using entertainment data sets from IMDb. IMDb licenses information from its database – including movie and TV […]
Movie, TV show, and celebrity information source IMDb and short-form mobile video destination TikTok are collaborating to help the TikTok community share and discover movie and TV content and information. Powered by IMDb, TikTok has launched a new feature that allows users to link to movie and TV titles directly within the videos they create. […]
Amazon Freevee (formerly IMDb TV) has picked up a second season of American Rust, starring Jeff Daniels and Maura Tierney. The second season of the crime drama will stream exclusively on the Freevee AVoD service after the show’s original home, Showtime, cancelled the series. Based on Philipp Meyer’s acclaimed novel of the same name, the […]
Amazon Freevee, the AVoD service formerly known as IMDb TV, is now available to watch on Apple TV, iPads and iPhones with the service available via a dedicated app from the App Store. Freevee previously announced that it will grow its Originals slate by 70 per pent in 2022, including the spinoff of the longest-running […]
At the Amazon presentation at NewFronts, Amazon Freevee (formerly IMDb TV) has announced an increased slate of premium Originals, with multiple pickups of scripted and unscripted content. The free streaming service greenlit a new cooking competition series called America’s Test Kitchen: The Next Generation, the coming-of-age drama Beyond Black Beauty, the family competition series Play-Doh […]
Amazon’s free streaming service, IMDb TV, will be rebrand as Amazon Freevee beginning April 27th. Over the last two years, Amazon says the AVoD service has experienced rapid growth in the US – tripling monthly active users – driven by rapid distribution across living room devices and mobile, an increasing slate of Originals, an always […]
After leaving the Los Angeles Police Department as a detective in Prime Video series Bosch, Harry Bosch’s (Titus Welliver) story will continue in spin-off series Bosch: Legacy. Bosch, now a private investigator, will be working with former enemy and attorney, Honey ‘Money’ Chandler (Mimi Rogers), whilst his daughter, Maddie (Madison Lintz) follows in his footsteps […]