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Report: Marketers failing to measure full impact of investments

As cookies are phased out and new measurement techniques come to the fore, 2024 will be a year defined by disruption, uncertainty and experimentation. According to WARC data, only a small fraction of marketers (2 per cent) are using the following measurement techniques in combination – marketing mix modelling (MMM), experiments, attribution – to assess […]

April 18, 2024

IMPACT Wrestling returning to TNA name

Anthem Sports & Entertainment, the multi-platform media company, has announced that its professional wrestling company, IMPACT Wrestling, is returning to its iconic Total Nonstop Action (TNA) Wrestling name, at Hard To Kill, its first pay-per-view event of 2024, which will originate for the first time ever from the Palms Casino Resort in Las Vegas, Nevada. The […]

October 22, 2023

FITE+ adds classic IMPACT Wrestling events

FITE by Triller has announced the addition of 20 classic events from IMPACT Wrestling’s first 20-years to the FITE+ streaming service. The action kicks off on October 5th with four complete events released, and follows every Thursday through the end of November with two new events a week. The first week of the celebration on […]

October 4, 2023By Nik Roseveare

IMPACT Wrestling Gut Check returns for UK Tour

IMPACT Wrestling is looking for the next pro wrestling stars as two Gut Check tryout events are confirmed in conjunction with the upcoming UK Invasion Tour. IMPACT Wrestling Gut Check, launched in 2012, gives pro wrestlers around the world a chance to showcase their skill and ability in front of a distinguished panel of judges. […]

September 26, 2023

IMPACT Wrestling adds extra date to UK tour

Due to overwhelming demand, IMPACT Wrestling has announced that a second show will be held at the HMV Empire, Coventry on October 29th during the company’s UK tour.IMPACT Wrestling’s UK Invasion Tour will now consist of four consecutive nights of high-energy, action-packed pro wrestling, including championship matches.Tickets for the October 29 show in Coventry will […]

August 11, 2023By Nik Roseveare

IMPACT Wrestling announces UK Invasion Tour this October

After the successful Down Under Tour in Australia, IMPACT Wresting will head back overseas this October for the UK Invasion Tour! These will be IMPACT’s first major British shows in almost eight years and will feature exclusive championship matches. IMPACT has confirmed the following events: October 26th at O2 Academy in Glasgow, Scotland 5:30 pm: […]

July 27, 2023

IMPACT Wrestling returns to Sky via DAZN

IMPACT Wrestling, a property of Anthem Sports Group, and DAZN, the sports entertainment platform, have announced that the wrestling company’s weekly flagship weekly show, IMPACT!, will air on Sky in the UK via DAZN’s linear TV channel, DAZN 1 HD. The show will air on Friday nights at 11pm on DAZN 1 HD, channel 429. […]

June 21, 2023By Nik Roseveare

IMPACT Wrestling to tour Australia

IMPACT Wrestling has announced the IMPACT Down Under Tour, marking the company’s first-ever major events and shows in Australia. The stars of IMPACT Wrestling will be in the city of Wagga Wagga, New South Wales, Australia for four days of activities, starting on June 29th. The IMPACT Tour is supported by the NSW Government Regional […]

May 9, 2023By Nik Roseveare

AXS TV continues partnership with New Japan

AXS TV, a subsidiary of Anthem Sports & Entertainment, continues its successful partnership with iconic global professional wrestling organisation New Japan Pro-Wrestling (NJPW) —acquiring 45 all-new episodes of the promotion’s weekly series, kicking off with five weeks of NJPW’s premier Wrestle Kingdom 17 coverage, starting January 12th. The popular NJPW series follows IMPACT Wrestling’s flagship IMPACT! series […]

December 22, 2022By Nik Roseveare

DAZN signs IMPACT Wrestling deal

Anthem Sports & Entertainment, the multi-platform media company, and DAZN, the sports streaming service, have announced an international partnership that will deliver Anthem’s IMPACT Wrestling to more than 170 countries worldwide effective immediately. The multi-year agreement will give DAZN viewers in 170+ countries – including the UK, Ireland, Switzerland, Austria, France, Poland, Spain, Italy, the […]

November 29, 2022By Nik Roseveare