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Research: Instagram leading news source for teens

Teenagers in the UK are turning away from traditional news channels and are instead looking to Instagram, TikTok and YouTube to keep up to date, Ofcom research has found. Ofcom’s News Consumption in the UK 2021/22 report shows that, for the first time, Instagram is the most popular news source among teenagers – used by nearly […]

July 21, 2022

Research: 31% Brits use social media for daily dose of positivity

Research from Sky Mobile has revealed nearly one in three Brits turn to social media for a daily positivity boost (31 per cent), with animal videos and memes (23 per cent) and random acts of kindness posts (21 per cent) being the most uplifting content. The study of over 2,000 British adults found that over […]

June 23, 2022

Analysis: Connectivity just the ticket for festival-goers

Always at the forefront of technology, the music industry continues to push the boundaries of technology. On the heels of Abba’s Voyage show, which saw the Swedish supergroup appear as avatars onstage, the European festival season is now underway. The first post-Covid festivals have demonstrated that going to see your favourite artists has become a […]

June 22, 2022By Angharad Rhiannon

O2 sponsors Love Island

O2 has announced it is the official network sponsor for ITV’s hit show Love Island. The sponsorship builds on O2’s recent campaign ‘Roam Freely’, as the network seeks to remind Love Island fans that O2 is now the only major network that does not charge its customers to roam in Europe up to 25GB. The […]

May 26, 2022

Candle Media acquires ATTN:

Next-generation media company Candle Media is acquiring purpose-driven, social storytelling company ATTN:. Candle will help provide scale, capital and expertise to accelerate ATTN:’s growth as it continues to create original content for Gen Z and Millennials across social media, network television and streaming services, in addition to growing their publishing, brand studio, creative strategy and […]

May 18, 2022

Channel 4 launches new digital comedy series

Channel 4 has launched an all-new digital comedy series, ‘Jokes Only A…Can Tell’, which brings together a diverse range of comedians who tell jokes about their own community. This series, produced by Distant Voices, will see a line up of up-and-coming, as well as established comedians from Muslim, Lesbian, Disabled, Jewish and Nigerian communities tell […]

May 18, 2022

WrestleMania trumps Super Bowl on social media

WrestleMania 38 has already proven to be a huge success for WWE, setting attendance and revenue records – and now data shows it also set new social media records. Stephanie McMahon, WWE’s Chief Brand Officer, commented: “As the numbers continue to come in, WrestleMania 38 has now broken social media records, beating out Super Bowl […]

April 12, 2022By Nik Roseveare

Research: TikTok, Twitch lead sports social consumption

Sports fans are eager to play a role in creating content and new video-based social media platforms are proving popular with them, according to data from Nielsen. Worldwide usage of TikTok and Twitch for sports news and content grew by 30 per cent and 21 per cent, respectively, between April 2020 and August 2021. This follows a […]

March 25, 2022

Nickelodeon announces Metaverse awards screening in India

Viacom18’s and India’s leading kids’ entertainment franchise, Nickelodeon has been at the forefront of empowering and entertaining kids with the one-of-its-kind – Nickelodeon Kids’ Choice Awards. Dialling up the connect with young audiences and their parents over the years, Nickelodeon has been the perfect platform for young viewers, providing unique experiences delivered through category defining […]

March 24, 2022

Foo Fighters post-Super Bowl VR concert

Rock group Foo Fighters will be playing an exclusive concert in Horizon Venues Immediately following this year’s Super Bowl on February 13th. The event will be produced by Supersphere, and directed by celebrated music video director Mark Romanek. Shot specifically for multi-format in VR and 2D, with cameras of multiple geometries positioned around the stage […]

February 9, 2022