Sabio, a provider of digital TV advertising platforms validated by performance, has announced the addition of veteran digital marketing executive Jon Stimmel as Chief Growth Officer. In this role, Stimmel is responsible to oversee strategic marketing, drive adoption of Sabio’s demand-side platform (DSP), and increase awareness of AppScience’s actionable campaign analytics. “Jon’s tenured industry experience […]

IPG Mediabrands, a client-led, consulting-first, community-driven marketing agency, has licensed the Gracenote Inclusion Analytics solution to help advertisers better connect with important but underserved audiences. Through Inclusion Analytics data and insights, Mediabrands will gain new visibility into the gender, race, ethnicity and sexual orientation of talent appearing in popular linear and streaming TV programming. Equipped […]