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Data: NBA play-in tournament a viewing success

The NBA held its very first play-in tournament last week, with eight teams vying for the final four play-off spots. The tournament was marked by some instant classics as the NBA’s star players squared off to keep their play-off hopes alive. The May 19th game between the Los Angeles Lakers and Golden State Warriors was […]

May 27, 2021

Viasat puts NBA League Pass on flights

The NBA and Viasat have announced a multi-year partnership to make NBA League Pass, the league’s premium live game subscription service, available to millions of airline passengers while in flight. The partnership will provide a streaming experience in the sky, enabling airline passengers to access live and on-demand NBA games and content on their personal […]

May 20, 2021By Nik Roseveare

France: NBA, beIN Sports extend content deal

The National Basketball Association (NBA) and beIN Sports have announced a multiyear expansion of their broadcast and digital partnership that will extend to 2024, marking a decade-long collaboration. As part of the agreement and ahead of the start of the 2020-21 NBA season that tips off on December 22nd, beIN Sports will also continue to […]

December 22, 2020By Nik Roseveare

NBA and VIDAA sign multiyear partnership

The National Basketball Association (NBA) and VIDAA have announced a multiyear partnership to make NBA League Pass, the league’s premium live game subscription service, available for purchase on all Hisense and Toshiba TVs through the VIDAA smart TV platform. Beginning with the 2020-21 NBA season, more than 20 million users of VIDAA-enabled smart TVs across […]

July 17, 2020

NBA season to resume on Sky Sports

The NBA returns to Sky Sports this month with 16 straight days of live action as the 2019-20 season resumes at Walt Disney World Resort in Orlando, Florida on July 30th. Opening night will see the Utah Jazz take on rookie star Zion Williamson and the New Orleans Pelicans at 11pm, before Kawhi Leonard and […]

July 13, 2020