Looper Insights, the end-to-end SaaS analytics and insights solution for the Media & Entertainment industry, has announce the launch of two new proprietary metrics: $MPV (Dollar MPV) and pMPV (Performance MPV). These metrics build upon the foundational Media Placement Value (MPV), a currency that quantifies media exposure and drives strategic transactions and planning across the […]
Looper Insights, a provider of Connected TV intelligence to the entertainment industry, has announced that Ben King, former DAZN and Apple senior executive, has become an investor and advisor to the board. King will advise the Looper board on strategy, market requirements and product development. He will also help extend and deepen its relationships with […]
Looper Insights, VOD analytics and optimization firm, has announced a new deal with Cinedigm. Cinedigm, an independent streaming entertainment company, is the first to take advantage of Looper Insights’ latest release which ensures compliance and optimization of sales revenue for titles across their full digital release lifecycle from EST/VOD to now include SVOD and AVOD […]