Study: Ghostbusters: Afterlife most popular franchise film on Twitter
Ghostbusters: Afterlife has seen the best reception among Twitter users than any other franchise film to date, according to a study by Mobile Wins. The study included a Twitter Sentiment Analysis, which pulls together all Tweets referencing a franchise film across the last decade, and assigns a positivity/negativity score to each. Ghostbusters: Afterlife has seen […]