Advanced Television

MLB

Research: 55% US pay-TV homes keep service for sport

Research from Parks Associates finds 55 per cent of pay-TV households in the US report availability of live sports is important in their decision to keep their pay-TV service. “The churn rate for pay-TV services continues to trend significantly lower than the rate for OTT services,” said Steve Nason, Research Director, Parks Associates. “This is […]

February 10, 2021

Research: 8% US homes cancelled video service during pandemic

Parks Associates research finds that, as of May 2020, 8 per cent of US broadband households cancelled at least one video service due to the Covid-19 pandemic, including 4 per cent of that cancelled a traditional pay-TV service, due in large part to the cancellation of sports programming. “The lack of sports programming had a […]

December 11, 2020

fuboTV nears 0.5m subs

fuboTV, the US sports-first live TV streaming platform, has announced its unaudited financial results for the third quarter ended September 30th 2020. The company, which closed its public offering on October 13th, delivered the strongest quarter in its history and exceeded previously raised guidance with solid growth in revenue, subscription and viewership. Q3 2020 highlights […]

November 11, 2020

ESPN cuts 500 jobs

Disney’s ESPN will reduce its workforce by about 500 people, network president Jimmy Pitaro has told employees. The US sports network has about 6,000 employees, so the cuts amoun to about 8 per cent of its total workforce. “For some time, ESPN has been engaged in planning for its future amidst tremendous disruption in how […]

November 6, 2020

Data: World Series viewership down

The LA Dodgers, one of Major League Baseball’s marquee teams, took home its first championship in more than 3 decades on October 27th, but that didn’t necessarily help in the ratings department. Each game in this year’s World Series was down between 21 and 33 per cent in viewership in the US compared to the […]

October 30, 2020

Report: US linear TV recovers in Q3

Samba TV, a provider of global TV data and audience analytics, has released its inaugural State of Viewership Report for 2020. This new quarterly research report provides an overview of television, movie, Connected TV (CTV), and advertising viewership in the US. It provides insights on trends and movements of audience consumption in 2020’s unique and […]

October 23, 2020

WarnerMedia extends MLB rights to 2028

WarnerMedia’s Turner Sports and Major League Baseball (MLB) have reached a seven-year multimedia rights extension that spans from 2022 through 2028. US cable network TBS will exclusively show the most MLB Postseason games of any network. There’s also a new Tuesday night game franchise, expansive digital rights for Bleacher Report and the potential to stream […]

September 25, 2020

Germany: DAZN launches on Vodafone’s GigaTV

DAZN, the sports streaming service, is now available on Vodafone’s GigaTV platform in Germany. The companies say it is the “first of multiple partnerships integrations” anticipated between them as they respond to “customer demand for frictionless, richer viewing experiences”. The DAZN app has launched on the GigaTV 4K Box for cable TV customers, and the […]

September 1, 2020By Nik Roseveare

fuboTV Q2 revenue up 53% despite no live sport

fuboTV, the US sports-focused OTT service, has reported Q2 revenues of $44.2 million (€37.4m), a 53 per cent increase year-over-year on a pro forma basis. Growth was driven by a rise in subscribers, an increase in Average Revenue Per User (ARPU) and growth of advertising sales. Subscription revenue increased 51 per cent year-over-year to $39.5 […]

August 14, 2020

ESPN sets audience record with MLB return

ESPN’s coverage of the New York Yankees vs. the defending World Series Champion Washington Nationals game on July 23rd generated a record average audience of 4,000,000 viewers for a Major League Baseball Opening Night game telecast, according to Fast Nationals from Nielsen. The telecast is the most-watched regular season MLB game in the US on […]

July 24, 2020