Advanced Television

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ViacomCBS, Twitter content deal

ViacomCBS and Twitter have confirmed a multi-year global agreement to deliver premium digital content around ViacomCBS’s biggest live events, hit shows and iconic franchises from the company’s portfolio of entertainment, news and sports brands, including BET, CBS Television Network, CBS News, CBS Sports, Channel 5, CMT, Comedy Central, MTV, Network 10, Nickelodeon, Paramount Network and […]

November 11, 2021

Oasis Knebworth 1996 on MTV, Paramount+

The celebrated concert film, Oasis Knebworth 1996, is set to air on MTV and Paramount+ later this November. Paramount+ subscribers in the US, Latin America, Australia, the Nordics and Canada will be able to watch the film on November 25th, and in the UK when the service launches there next year. Fans outside these markets […]

November 8, 2021By Nik Roseveare

ViacomCBS takes majority stake in Fox TeleColombia, Estudios TeleMexico

In a transaction that will bolster ViacomCBS Networks International’s studio production capabilities and complement its portfolio of production assets in Latin America, the ViacomCBS unit has entered into a definitive agreement to acquire a majority stake in the acclaimed Spanish language content producer, Fox TeleColombia & Estudios TeleMexico from The Walt Disney Company and the […]

October 29, 2021

Study: Audiences want more authentic on-screen representation

ViacomCBS, parent company of Paramount+, CBS, MTV, Nickelodeon and Comedy Central, has released the findings of its newest Global Insights project, Reflecting Me: Global Representation On Screen, which uncovers that global audiences feel entertainment companies have a responsibility to increase authentic, accurate on-screen representation. The study is an expansive in-depth exploration of how television and […]

October 29, 2021

ViacomCBS launches VIS Social Impact studio

ViacomCBS International Studios has announced the launch of VIS Social Impact. The new studio division will develop social impact-driven content addressing climate, equity, and health for the ViacomCBS portfolio of brands, including Paramount+, as well as for third-party partners. VIS Social Impact is part of ‘Content for Change’, a global ViacomCBS initiative that aims to […]

October 12, 2021

MTV and Ogilvy launch Memory Karaoke

MTV in collaboration with Ogilvy has launched Memory Karaoke – an empowering initiative to help those living with early Alzheimer’s cope with memory loss. Emphasizing how ‘Forgetting Isn’t Funny’, Memory Karaoke, a custom-created karaoke will feature four foot-tapping songs based on commonly forgotten information by those in the early stages of Alzheimer’s. With these songs […]

September 28, 2021

MTV, Sofia Digital make linear digital video ads interactive on Smart TV

MTV Oy and Sofia Digital have jointly developed a new way to make advertising interactive when watching content on Smart TV. The solution helps to enable clickable campaigns to be activated through TV-screen using companion devices, like smartphones. This solution answers the problem, which many advertisers have – namely identification and targeting of individual TV […]

September 27, 2021

Polaris FAST channel to debut on VIZIO

Polaris, the 100 per cent black-owned TV, digital and social media platform, has announced its first free ad-supported streaming TV channel (FAST) will soon debut on VIZIO’s SmartCast platform. Created by digital media pioneer and journalist, Rahman J. Dukes, Polaris exists to uncover and share stories created by Black, Indigenous, and People of Colour (BIPOC) […]

September 23, 2021

ViacomCBS, Sky launching Paramount+ in Europe

ViacomCBS and Sky, part of Comcast, have announced that Paramount+ will launch on Sky platforms in the UK, Ireland, Italy, Germany, Switzerland and Austria (GSA) in 2022 as part of a new multi-year distribution agreement that also includes the extended carriage of ViacomCBS’ portfolio of pay-TV channels and the renewal of Sky as an ad […]

August 5, 2021By Nik Roseveare

Vevo reveals most-watched music videos

Vevo, the music video network, has released data to celebrate the 40th anniversary of music videos hitting the mainstream on August 1st 1981. This data, based on lifetime views across Vevo’s network, demonstrates the most popular music videos of each decade, both in the UK and globally. Since the first airing of Video Killed the […]

August 3, 2021