Advanced Television

National Hockey League

Unibet becomes official partner of NHL in Sweden

Kindred Group, under its flagship brand Unibet, has entered into a multiyear agreement to become an Official Partner of the National Hockey League (NHL) in Sweden. As part of the partnership, Unibet will have access to a myriad of marketing rights and tailored content that will enhance customers’ experience. Unibet already has a strong ice […]

February 7, 2023

Sport24 renews NHL deal

Sport 24, the live sports channel available on airlines and cruise lines, has renewed its agreement with the National Hockey League (NHL) to provide in-flight and in-ship broadcast coverage through the 2024-25 season. As part of the agreement, Sport 24 – which is owned and operated by IMG –  will broadcast 250 live games each […]

January 6, 2023

NHL cashes in Disney streamer

The National Hockey League (NHL) has exercised its option to sell its 10 per cent shareholding in Disney Streaming Services, the interactive media and Internet company formerly known as BAMTech Media, to The Walt Disney Company for $350 million (€297m). The NHL exercised its ‘put option’ and the transaction is expected to close prior to […]

August 13, 2021