Advanced Television

Olivia Deane

Analysis: Local Originals mean smaller Netflix ad-tier discount

Commissioning data from November 2022 analysed by Ampere Analysis showed that there was a negative correlation between the volume of upcoming Netflix Originals, and the level of discount Netflix is offering for subscription to its new ad-funded tier in non-English speaking markets. According to Senior Analyst Olivia Deane, throughout 2022 Netflix made increasing efforts in […]

December 8, 2022By Colin Mann

Analyst: Scripted content badly hit by Covid delays

Research by Ampere Analysis has revealed that producers of high-end scripted content will face Covid-related delays for far longer than their unscripted counterparts. While producers of new unscripted content – which spends an average of just two months in production – have been able to adapt production to the new circumstances, already overcoming the worst […]

September 17, 2020