Advanced Television

origin

Samsung Ads joins ISBA’s Origin

Samsung Ads, the advertising division of Samsung Electronics, has joined Origin, the UK cross media measurement programme, as its founding CTV member. Origin is ISBA’s advertiser-backed programme, designed to create a blueprint for cross media measurement. It is part of a global initiative to capture the value of advertising in a constantly changing consumer environment. […]

March 13, 2024

Origins Digital selected by Swiss Football League

Origins Digital, the sports digital services provider and part of EMG Group, has been chosen by the Swiss Football League (SFL) as its digital partner for two projects aimed at advancing the SFL’s online ecosystem. With a target of digitising the entire league by 2027, the SFL has chosen Origins Digital to create a cutting-edge, […]

May 24, 2023

Origin launches native CTV content solution

Media and technology company Origin has launched its newest native solution for Connected TV (CTV), Origin Slate. Following a year of development and stealth testing with over a dozen live linear channels, Origin Slate aims to fill unsold ad spots with highly engaging, custom-branded native content that enhances the viewer’s in-channel experience and enables channel […]

November 9, 2021

Origin acquires MCR Broadcast Hire

Origin Film & Television, a broadcast and post-production equipment rental company specialising in workflow design and engineering, has acquired the assets of MCR Broadcast Hire and will be taking on the staff and business with immediate effect. Less than a year into trading, this first major acquisition will allow Origin to bring on board the […]

November 1, 2021