Advanced Television

Padel

Premier Padel, Red Bull partnership

Premier Padel, the official professional padel tour worldwide, and Red Bull have announced a multi-year strategic partnership across media services & streaming, production and sponsorship until the end of the 2027 Premier Padel season.   The new partnership between Premier Padel and Red Bull aims to accelerate Premier Padel’s consumer offering and support the tour’s strategy […]

February 23, 2024

Hexagon Cup on DAZN

DAZN, the sports streaming platform, will become the global home of Hexagon Cup, the new padel tournament starting on January 31st in Madrid. DAZN will stream all 21 matches live. DAZN subscribers (excluding the US) will be able to watch the championship’s qualification rounds (January 31st – February 2nd), the semi-finals (February 3rd) and the […]

January 19, 2024

ITV scores Hexagon Cup deal

The Hexagon Cup, the new padel tournament, has announced ITV as its UK broadcast rights holder as it prepares for its inaugural event in Madrid, Spain. The deal will see the Semi-Finals (February 3rd) and the Finals (February 4th) of the tournament live streamed on ITVX, along with a highlights programme on ITV4. The partnership […]

January 16, 2024

Aurora named Hexagon Cup broadcast production partner

Aurora Media Worldwide is headed courtside for its latest venture, as broadcast production partner to the Hexagon Cup, the new padel tournament, taking place in Madrid in February 2024. The agency – specialising in the development and production of content across sport – will provide live action, highlights programming and behind-the-scenes content across multiple platforms, […]

December 19, 2023

Hexagon Cup lands broadcast deal with Eurosport, discovery+

The Hexagon Cup, the new padel tournament taking place in February 2024, has announced a partnership that will see matches broadcast on Eurosport with streaming on the Eurosport App and discovery+. This agreement will see the event reach 64 markets across Europe and Asia and a household audience of 160 million people, which will bring […]

December 15, 2023

Spain: TVE to broadcast Premier Padel

Televisión Española (TVE), the Spanish public service broadcaster, has agreed a deal to showcase Premier Padel’s leading tour in Spain non-exclusively for the 2022 season. TVE will begin its Premier Padel coverage with July’s Greenweez Paris Premier Padel Major taking place at the iconic Stade Roland-Garros. The tournament gets underway on July 11th, concluding on […]

July 6, 2022

Canal+ to air Premier Padel

Canal+ has become the latest broadcaster to commit to Premier Padel after the Vivendi owned broadcaster agreed a deal to showcase padel’s leading Tour to more than 60 global territories including France. Canal+ has agreed a multi-year deal and will begin its Premier Padel coverage with July’s Greenweez Paris Premier Padel Major taking place at […]

July 5, 2022

Premier Padel signs new broadcast deals

Premier Padel, the official global padel tour – governed by the International Padel Federation (FIP) and backed by the Professional Padel Association (PPA) and Qatar Sports Investments (QSI) – has announced further broadcasting deals, with the Viaplay streaming platform named as the Official tour’s broadcast partner in x10 European markets; Charlton TV as broadcast partner in Israel; SuperSport to […]

March 28, 2022

Padel Federation signs LatAm deal with ESPN

The official new global padel tour – governed by the International Padel Federation (FIP) and backed by the Professional Players Association (PPA) and Qatar Sports Investments (QSI) – has announced a broadcasting deal, with ESPN revealed as the Official tour’s broadcast partner in LatAm, covering South America, Central America, Mexico and Caribbean. The Disney-owned broadcaster […]

March 7, 2022

Mediapro acquires World Padel Tour rights

Mediapro has acquired the international audiovisual broadcasting rights to World Padel Tour. The agreement gives the audiovisual rights for World Padel Tour to Mediapro for the upcoming seasons. World Padel Tour has chosen Mediapro to help with the roll-out of international expansion of the competition. With this coming together, World Padel Tour said it has […]

February 1, 2022