Advanced Television

pandemic

Survey: TV industry seeks balanced working environment

In the first of a regular series of surveys to test the health of the international TV industry, the TellyCast/ WorkShare Consulting Content Industry Monitor found that less than one in ten (9 per cent) of executives wish to return to full time, permanent office working following the pandemic. The results showed that the vast […]

April 26, 2021

Data: Marketing ad spend in recovery

Just over a year since lockdowns and other distancing measures were first widely enacted, proprietary data from omnichannel advertising Mediaocean reveals how major advertisers responded to the crisis. The analysis suggests an economy with pent-up energy, keen to stimulate consumer confidence and renewed growth as the world begins to see a route towards the end […]

April 22, 2021

Research: Pandemic boosts older adults’ tech usage

In a year with a global pandemic significantly limiting social interaction, technology became more important than ever, especially for older adults, according to research from US seniors’ organisation AARP, which found that more older adults (44 per cent) view tech more positively as a way to stay connected than they did before Covid-19. In addition, […]

April 22, 2021

CABSAT postponed to October 2021

After consultation with its key stakeholders, organisers of broadcast industry trade show CABSAT have announced that what they describe as a special edition of the event is take place on October 26th – 28th 2021 at Dubai World Trade Centre, exploring “exciting” synergies with EXPO 2020. The event, usually held in the first quarter of […]

April 22, 2021

Loveworld: Third coronavirus  content breach

An investigation by UK broadcast regulator Ofcom has found that coronavirus coverage on the religious satellite television channel Loveworld breached broadcasting rules for a third time. During two episodes of a current affairs programme, Full Disclosure, presenters made a number of materially misleading and potentially harmful statements about the coronavirus pandemic and vaccines, which were […]

April 19, 2021By Colin Mann

Research: CTV beats linear for audience reach

Research from programmatic video platform Tremor Video and ad platform Unruly, in partnership with research and advisor firm MTM Global, reveals that nearly three-quarters (72 per cent) of US digital advertising professionals believe that CTV reaches target audiences more effectively than linear TV, with 85 per cent making CTV a key part of their video […]

April 15, 2021

Report: US net performed well during pandemic

A report from industry body the Broadband Internet Technical Advisory Group (BITAG) analysing US Internet performance over the course of the pandemic has found that that the ecosystem as a whole saw very few widespread disruptions for consumers, businesses and organisations, even as traffic reached unprecedented volume and hundreds of millions of Americans worked and […]

April 6, 2021

ESPN2 record audience for Bahrain GP

The 2021 Formula 1 season started with a down-to-the-wire race for the win and a strong television audience on ESPN2. The Formula 1 Gulf Air Bahrain Grand Prix on March 28th attracted an average audience of 879,000 fans, a viewership larger than all of the F1 races run during the pandemic-shifted 2020 season. The race […]

March 31, 2021By Colin Mann

Study: Americans plan to spend more time streaming

A study from US multiplay telco Verizon on how Americans have adapted to life one year into the pandemic, and what they think it will look like a year in the future, suggests permanent lifestyle changes in the workplace, a sustained larger appetite for streamed content, a comeback for phone calls, and a more equal […]

March 29, 2021

Report: IP key to economic recovery, defeating pandemic

The ninth annual International IP Index, Recovery Through Ingenuity, from the US Chamber of Commerce Global Innovation Policy Center (GIPC), which champions innovation and creativity through intellectual property standards, has highlighted the extraordinary role of intellectual property (IP) rights in delivering pandemic-ending solutions. The report evaluates IP rights in 53 global economies — from patent […]

March 25, 2021By Colin Mann