Advanced Television

Parrot Analytics

Parrot Analytics partners with Salon

Parrot Analytics, the entertainment analytics firm, has announced a collaborative partnership with HConsult’s Co-Production Salon to enhance support for the MENA production community. This collaboration aims to leverage Parrot Analytics’ unique country-specific content analytics capabilities to empower content producers, networks, streamers and the broader MENA entertainment landscape. Wared Seger, CEO Parrot Analytics, commented: “Our collaboration […]

June 4, 2024

MBC Group renews partnership with Parrot Analytics

MBC Group, the largest and leading media company in the Middle East and North Africa (MENA), has announced the renewal of its strategic partnership with Parrot Analytics, the content valuation and global entertainment analytics firm. Through this collaboration, Parrot Analytics has broadened its scope and deepened its insights into the Arabic-speaking entertainment market. By working […]

April 17, 2024

Touch Inflight Solutions partners with Parrot Analytics

Touch Inflight Solutions, a provider of next-generation inflight entertainment (IFE) solutions, has announcde an expanded partnership with Parrot Analytics, a specialist in entertainment analytics. This collaboration, combining Touch’s proprietary data on inflight passenger content preferences with Parrot Analytics’ platform and capabilities, will enable Touch to deliver unique, data-driven content strategies to its airline partners. This […]

April 16, 2024

Report: Cultural differences impact TV series demand

Findings from a report on the connection between local age ratings, cultural factors and TV show audience demand in key markets worldwide analyses the age ratings and cultural content of five popular US-originated TV shows worldwide. The report, Global TV Snapshot: Culture, Age Ratings and Audience Demand, from global entertainment technology and data company Spherex […]

February 4, 2022

Parrot Analytics informs YouTube, Google TV programming

YouTube and Google TV have incorporated global content demand analytics specialist Parrot Analytics’ global audience demand data and entertainment consulting services to help make insight-driven content decisions. Parrot Analytics’ data products provide near real-time updates on the most in-demand TV series and streaming platforms in any market in the world. The insights help inform YouTube […]

August 10, 2021