Advanced Television

peach

Peach acquires Cape

In a move that expands its capabilities across the advertising workflow, video advertising workflow and delivery specialist, Peach, has acquired Cape, a SaaS creative and campaign automation platform allowing teams to collaborate and efficiently publish to digital and social destinations. Michiel Blonk and Eelco Van De Wiel co-founded Cape in 2019. The company has grown […]

June 14, 2022

Peach, Innovid platform integration

Suggesting the move provides more efficiency for brands and agencies to create and manage video advertising across all media types, with a visible audit trail, video advertising workflow and delivery specialist Peach has confirmed a platform integration with digital TV ad technology provider Innovid. Through a new API integration by Peach using Innovid Creative Bridge, […]

February 11, 2022

Peach acquires Advalidation

Video advertising workflow and delivery specialist Peach is to acquire Advalidation, a SaaS product focused on improving ad experience and compliance. The official announcement follows a move to acquire Advalidation starting earlier this year, completing September 2021. “The acquisition of Advalidation adds a key component in fulfilling Peach’s mission — to help fix how advertising […]

November 8, 2021

Peach announces Amazon Sizmek Ad Suite integration

Global video ad management platform Peach has announced an integration with Amazon Advertising’s Sizmek Ad Suite. Through a full Application Programming Interface (API) integration, Peach now enables customers to deliver their ads directly to Sizmek Ad Suite. Supporting brands and agencies, the management platform streamlines the process of managing and delivering digital advertising creative. The […]

August 2, 2021

Peach launches developer API

Video ad management platform Peach has unveiled its new Developer API, which enables partners to build apps and integrations on top of their video advertising platform. The API is designed to automate the integration of ad metadata and video assets via public links, then files are quality checked and distributed to broadcasters and platforms. “There’s […]

June 24, 2021

Digital video ad delivery platform from Peach

Video ad management platform Peach has launched what it says is a new, truly-convergent video offering with linear TV and digital video distribution now available in one place. Offering an end-to-end, collaborative platform for sourcing and distributing content, it is designed to simplify video ad distribution across digital channels. It allows assets to be tracked, […]

May 5, 2021