Hallmark Media has announced that, after three years of transformational leadership, Wonya Lucas will step away from her current operating role as President & CEO at the end of the year. Lucas will continue to serve on the Hallmark Media Board of Directors where her experiences and insights will help shape the strategic direction of […]

WWE has announced that SummerSlam which emanated from Ford Field in Detroit on Auguts 5th became the most-watched and highest-grossing SummerSlam in company history. The premium live event set new records for viewership, gate, sponsorship and merchandise. With 59,194 in attendance in the Motor City, SummerSlam, which was the 36th such event, generated a record […]

Research from Ampere Analysis shows that ad-supported tiers are growing in the US. Currently, Hulu, Peacock and Paramount+ represent the bulk of subscriptions. However, uptake is growing for players such as Netflix, driven in no small part by its account-sharing crackdown, and for Disney+, which increased its price alongside launching the ad tier. Here’s the […]

Match Group, a provider of digital technologies designed to help people make meaningful connections, and streaming platform Peacock are launching a partnership, leveraging Peacock’s programming and Match Group’s portfolio of brands, to offer users exclusive benefits and experiences. Match Group and Peacock will partner on in-app, experiential, and social contextual content that will align Peacock’s […]

Streaming accounted for 36.4 per cent of time spent watching TV in the US in May, according to Nielsen’s May 2023 report of The Gauge, the media measurement company’s monthly snapshot of total broadcast, cable and streaming consumption that occurs via television. By comparison, 31.1 per cent of TV viewing was spent watching cable content, […]

Michael Greeson, Founder and Principal Analyst at Aluma Insights, has investigated whether Comcast’s decision to charge its Xfinity users to watch SVoD service Peacock is the right move. “As with Netflix’s recent move to monetise illegitimate users, Comcast’s decision to charge Xfinity customers to access Peacock will likely convert a sizable portion of users to […]

Vizio has unveiled a Peacock Preview experience in the US, offering episodes of popular titles from NBCUniversal on Vizio’s streaming app, WatchFree+. For a three-week period, Vizio viewers can access a preview of more than 16 Peacock titles and connect directly with the Peacock app to discover more entertainment available through the subscription service. In […]

NBCUniversal has launched the most aggressive offer in the streamer wars with Peacock available for $20 (€18.64)a year. The offer is for the base with-commercials Peacock Premium tier at $19.99 for a whole year. That’s less than half the $49.99 regular price. Peacock added 22 million subscribers as of the end of March but coming […]

Annual revenues of US SVoD services are forecast to nearly equal those of traditional pay-TV in 2027, marking a critical tipping point in the ongoing decline of cable TV, IPTV, and satellite TV services as streaming rises to dominate the media landscape. Revenues from SVoD services such as Netflix, Prime Video and Hulu are forecast […]

NBCUniversal has been awarded the TAG Brand Safety Certified Seal across all its global network of properties, including Peacock. The Trustworthy Accountability Group (TAG) is a recognised organisation leading the charge to fight criminal activity and protect brand safety in digital advertising. To become globally certified, NBCUniversal underwent an independent audit, which reviewed policies, training […]