Advanced Television

Pixability

Survey: Ad budgets to remain steady in 2023

According to a survey by brand suitability and content insights specialist Pixability, 75 per cent of agencies of all sizes predict that advertiser spending will stay steady in 2023, with a little over 20 per cent saying they expect cutbacks. Most of these cutbacks are predicted by smaller, independent agencies, meaning that smaller brand advertisers […]

December 12, 2022