Advanced Television

Project Brand Integrity

TAG claims Europe ad anti-piracy success

The Trustworthy Accountability Group (TAG), the programme to fight criminal activity and strengthen brand safety in digital advertising, has released the second annual report on its anti-piracy initiative, Project Brand Integrity (PBI), highlighting its continued success in reducing ad-supported piracy in Europe. The report found that 86 per cent of brands contacted by PBI in […]

March 27, 2023By Colin Mann