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Forecast: Arabic SVoD subscriptions to boom

There will be 28 million SVoD subscriptions across 13 Arabic countries by 2029, up from 15 million in 2023, according to the Middle East and North Africa OTT TV and Video Forecasts report from analyst firm Digital TV Research. Netflix will still lead the market, but local players will provide a strong challenge. “As some […]

August 17, 2023

Omdia: MENA online ad revenues to double

The online video advertising market in the Middle East and North Africa (MENA) region will more than double to reach $2.3 billion (€2.1bn) in 2027 according to the latest research from analyst firm Omdia. “MENA is generating worldwide interest in the online advertising market thanks to the immense growth potential linked to the UAE and […]

May 23, 2023