Advanced Television

sky italia

RAI maintains TV audience leadership in Italy

Italian public broadcaster RAI remained the most country’s watched broadcaster in June 2020, with a 34 per cent daily average audience share, despite a 0.8 per cent drop on the same month in 2019. According to data published by Italy’s Communications Authority (AgCom), second placed Mediaset, with 3.2 million viewers on an average day reached […]

October 21, 2020From Branislav Pekic in Rome

Five groups account for 65% of Italian TV offer

The five largest broadcasting groups present on the Italian market account for 216 TV channels out of 399, or 65 per cent of the total. Sky Italia is the biggest broadcaster in the terms of the number of channels (111), followed by Mediaset (38), Rai (27), Discovery Italia (24) and Fox Italia-Disney (16), according a […]

October 12, 2020From Branislav Pekic in Rome

Italy: VoD close to overtaking linear TV

The increased time spent at home during the pandemic has led to a boom in demand for video streaming in Italy. On September 27th, the Digital Auditel (the ‘Total Audience’, which measures consumption through connected devices) set a new record, with 3.18 million hours of use. Research carried out by Samsung among Smart TV owners […]

October 5, 2020From Branislav Pekic in Rome

Sky Italia subs dip; staff cuts likely

Sky Italia subscribers have dropped to 4.6 million, compared to 5 million in the pre-Covid period, according to market figures obtained by business daily Milano Finanza. The decline is partly down to a lack of live sports events as lockdown measures came in, but also as a result of rampant piracy. The negative results have […]

September 21, 2020From Branislav Pekic in Rome

Bank: Sky Italia deal could take Eutelsat to €18

Investment bank Jefferies, in its report on Sky Italia renewing their long-term distribution contract with Eutelsat,  says that the deal removes a “sword of Damocles” from Eutelsat’s prospects. “It removes a huge overhand for the stock,” says analyst Giles Thorne. Eutelsat’s share price has been in the doldrums for months, and the renewal news lifted […]

September 3, 2020

Sky Italia renews Eutelsat contract

Eutelsat has signed a “multi-year” strategic agreement worth €450 million over its life with Sky Italia, a “premier anchor customer” for renewed Eutelsat capacity on its ‘HOTBIRD’ craft. “The agreement represents the latest step in the long-standing partnership between Sky, the pre-eminent anchor customer on HOTBIRD, and Eutelsat which has supported since 2003 the development […]

September 2, 2020By Chris Forrester

Sky Italia sees 38% audience growth

Sky Italia has seen a 38 per cent audience growth for its TV channels between March and May 2020 and of 25 per cent in June alone. Presenting the figures during a press conference, Chief Media, Digital and Data Officer, Giovanni Ciarlariello, said content download from the broadcaster’s online platform grew by 56 per cent […]

July 22, 2020From Branislav Pekic in Rome

Sky Italia given deadline for Serie A payment

Italy’s Serie A has set a July 12th deadline for Sky Italia to pay the last instalment for the TV rights, otherwise it faces a football blackout until the end of the season. Much like the English Premier League, the season restarted last week, and is currenly scheduled to end on August 2nd. The pay-TV […]

June 25, 2020From Branislav Pekic in Rome