Advanced Television

sky sports

First Extreme E race draws 18.7m viewers

Extreme E’s inaugural X Prix – the Desert X Prix – came to a close at the beginning of April in AlUla, Saudi Arabia, and the global impact of the event has now been assessed with the broadcast bringing in a cumulative worldwide audience of 18.7 million. The series has worked alongside YouGov Sport – […]

May 19, 2021

Report: W Europe TV sports subs returning to pre-Covid levels

In Western Europe at the end-2020, the number of subscribers to premium sports channels has almost returned to its pre-covid levels, reports Dataxis. Sports broadcasters had been stripped of live programming because of the cancellation of almost all live sports events for several months last year. However, the churn and the loss in subscribers did […]

May 17, 2021

Fight Sports, Sky acquire Mayweather vs Paul

Fight Sports has landed the rights in over 50 countries to the anticipated return of Floyd Mayweather as he takes on internet celebrity Logan Paul on June 6th. In the UK and Ireland, the exhibition bout will be available on Sky Sports Box Office. Fight Sports has acquired the rights to this event in most […]

May 17, 2021By Nik Roseveare

Sky Sports covers WNBA’s 25th season

Sky Sports is scheduled to broadcast the WNBA’s landmark 25th season, including 17 regular-season games airing in European primetime, as well as the WNBA All-Star Game and a range of Playoff and Finals games. The 2021 season officially gets underway this weekend, with all 12 teams in action. First up is the All-Star Game on […]

May 14, 2021By Nik Roseveare

EPL agrees broadcast rights renewals

As anticipated, English Premier League clubs have unanimously agreed a proposal to conclude a three-year renewal of the League’s UK live and non-live broadcast agreements with Sky Sports, BT Sport, Amazon Prime Video and BBC Sport. This follows approval in principle for the renewal from Government after an extensive period of consideration. The approval from […]

May 13, 2021By Colin Mann

BBC Scotland scores SPFL play-offs

The SPFL has agreed a five-season deal with BBC Scotland for the rights to screen the Premiership quarter-final and semi-final play-off ties. The SPFL acquired these rights back last summer from Sky Sports – who will retain the rights to both legs of the play-off final, which will take place on May 2oth and 24th. […]

May 5, 2021By Nik Roseveare

All 2021/22 Scottish Premiership games to be broadcast live

The Scottish Premiership will be able to broadcast all 228 matches to season ticket holders after a new deal was agreed between the league and Sky Sports for next season. As was the case this season, all SPFL clubs will be able to make available ‘season passes’ of their home matches, to season ticket holders, […]

April 19, 2021

Indycar renews global broadcast reach

A robust line-up of international broadcast partnerships will help deliver the NTT Indycar Series to a growing global audience in 2021. A series of renewals and expanded broadcast and streaming relationships will bring the stars of North America’s premier open-wheel racing series to many markets across Europe, Asia and more. Existing and renewal partnerships will […]

April 7, 2021By Colin Mann

Sky, BBC score Women’s Super League

Sky Sports and the BBC have both announced three-year deals with the FA to show live matches from the Barclays Women’s Super League (BFAWSL), starting in September 2021. Sky Sports will be the primary broadcaster – picking up the rights from BT Sport – and will show at least 35 games per season, whilst the […]

March 22, 2021By Nik Roseveare

Sky Sports partner with the Women’s Sport Collective

Sky Sports has launched a new partnership with the Women’s Sport Collective that will see the broadcaster support the network’s ambition of providing a range of opportunities for women in sport, at any stage of their career, to connect, learn, share and support each other. The partnership and investment from Sky Sports will ensure the […]

March 8, 2021