Advanced Television

Sling TV

Pixalate unveils monthly publisher trust index

Ad fraud intelligence and marketing compliance platform Pixalate has launched what it claims is the world’s first Publisher Trust Index, a global approach to quality measurement and monthly rankings of the world’s mobile and Connected TV (CTV) apps, designed to bring unprecedented transparency to the programmatic advertising ecosystem. While traditional ranking systems use a quantitative-based […]

May 24, 2021

Comscore, DISH Media expanded cross-platform agreement

Cross-platform media evaluation specialist Comscore has agreed a new strategic partnership with DISH Media, extending its data licence to virtual multichannel programming distributor SLING TV. The agreement includes the continued cross-platform measurement of advanced advertising and content via Comscore TV products. The expanded licence agreement protects consumer privacy data and includes first-party matching rights to […]

April 23, 2021

Study: Watch Parties gain foothold during pandemic

A study by The Diffusion Group finds one-in-seven adult SVoD users co-watched a TV show or movie with friends or family via an online watch party during the pandemic. “The pandemic not only drove home media consumption, but accelerated the use of connected TVs and video-based chat,” advises Lauren Kozak, Senior Analyst and report author. […]

March 31, 2021

Analysis: US pay-TV sheds 5.1m subs in 2020

Findings from analyst firm Leichtman Research Group indicate that the largest pay-TV providers in the US – representing about 95 per cent of the market – lost about 5,120,000 net video subscribers in 2020, compared to a pro forma net loss of about 4,795,000 in 2019. The top pay-TV providers now account for about 81.3 […]

March 5, 2021

DraftKings apps integrated into DISH TV

DISH Network and DraftKings have announced a strategic agreement across DISH’s portfolio of brands to bring DraftKings’ sportsbook and daily fantasy experiences directly to DISH customers throughout the US, beginning with a DraftKings app integration on the DISH TV Hopper platform. The agreement also allows for subsequent DraftKings sportsbook and daily fantasy experiences with DISH […]

March 4, 2021

SLING TV adds Voot

SLING TV has expanded its South Asian content with the addition of Voot, the SVoD platform owned by Viacom18, a joint venture between Network18 & ViacomCBS in India. Available exclusively on SLING TV in the US, Voot launches at no cost to select subscribers, and for $7 per month as a standalone service. SLING subscribers […]

February 4, 2021

Research: Pandemic heightens US online entertainment consumption

The second tranche of Hub Entertainment Research’s Predicting the Pandemic research tracking the impact of the pandemic shows how it has accelerated the already well-established shift to online consumption of entertainment content, across multiple facets of the leisure economy. Highlights from the November findings: As many Americans moved indoors for the fall [autumn], large proportions […]

December 11, 2020

Research: Major US pay-TV players slow sub losses

Leichtman Research Group (LRG) found that the largest pay-TV providers in the US – representing about 95 per cent of the market – lost about 120,000 net video subscribers in Q3 2020, compared to a pro forma net loss of about 945,000 in Q2 2019. The top pay-TV providers now account for about 82.6 million […]

November 18, 2020

Report: US OTT/CTV ad spend grows despite pandemic

Ad fraud intelligence and marketing compliance platform Pixalate’s Q3 2020 State of Connected TV/OTT: Ad Supply Trends Report examines how the programmatic OTT/CTV advertising marketplace changed from Q1 2020 to Q3 2020 during the global pandemic. Key findings:

November 17, 2020

Data: US sheds 860,000+ pay-TV subs in Q3

The top 10 service providers in the US that provide figures collectively lost 862,800 television subscribers in the third quarter of 2020, according to the informitv Multiscreen Index. Eight of the top 10 services in the US lost

November 10, 2020