Advanced Television

Smart TV

US local TV measurement study launched

TV industry bodies the Coalition for Innovative Media Measurement (CIMM), the 4A’s and the TVB are launching a joint study focused on developing an action plan for supporting the evolution of local TV measurement in the US market. The initiative will involve an extensive programme of research, consultation, and engagement with the industry, helping to […]

January 20, 2023

Research: 63% US homes own a smart TV

Parks Associates research released during CES shows 63 per cent of US Internet households own a smart TV, up from 38 per cent in 2015. The OTT Video Market Tracker, including monthly reports and a quarterly release of estimated video subscriber numbers, highlights how companies like Roku and others have transformed the role of the […]

January 13, 2023

Samba TV, TCL Smart TV partnership

TV technology and content analytics provider Samba TV has entered into a new multi-year research and development (R&D) venture with consumer electronics specialist TCL. The partnership will lead to the development and deployment of advanced artificial intelligence (AI) and content analytics to TCL TVs and make features of Samba AI, a suite of advanced AI […]

January 6, 2023

Xumo, Element 4K smart TV portfolio expansion

Xumo, the streaming platform joint venture between US multiplay operators Comcast and Charter, and Element Electronics are to launch a new line of 4K Ultra HD smart TVs, across the US in 2023. Xumo was formed to develop and offer a next-generation streaming platform on a variety of branded 4K streaming devices and smart TVs. […]

January 6, 2023

Videoamp, WBD audience measurement deal

Advertising measurement, planning and optimisation platform VideoAmp has struck a deal with Warner Bros Discovery to measure cross-screen campaigns across the global media and entertainment company’s iconic portfolio of sports, news, lifestyle, and premium entertainment brands. Following the completion of a test-and-learn for alternative measures of video ad performance, Warner Bros Discovery will use VideoAmp’s […]

January 4, 2023

Hallmark Movies Now launches on Vizio Smart TVs

Hallmark Media has confirmed that its SVoD service, Hallmark Movies Now, is now available on VIZIO Smart TVs. The launch comes as the service closes out its annual holiday programming stunt Movies & Mistletoe, which features beloved Hallmark holiday programming, and gears up for a strong January line-up of offerings, including hit films such as […]

December 23, 2022

Italy: OTT and mobile TV see growth in 2022

Over half of the Italian population (52.8 per cent) watched TV over the internet in 2022, a growth of 10.9 per cent on the previous year, according to the annual report from the research institute Censis. The number of smart TVs reached 16.7 million, in comparison to 15.3 million a year earlier. Mobile TV is […]

December 21, 2022From Branislav Pekic in Rome

Shahid now on KONKA smart TVs

Technology company KONKA Group and MBC Group, a media company in the MENA region, have announced a strategic partnership that will allow all KONKA Android (version 11 and up) and webOS smart television users in MENA countries to quickly access MBC’s Shahid, the Arabic streaming platform, via the homepage launch bar or the Shahid App. […]

December 7, 2022

Forecast: US connected video devices to top 1.1bn

The US installed base for Internet-connected video devices is on course to rise at a 2.3 per cent compound annual growth rate from 2021 through 2026, falling only slightly behind high-speed broadband household growth, according to Kagan, a media research group within S&P Global Market Intelligence’s TMT offering. Kagan’s forecast anticipates a relatively stable 8.5 […]

November 23, 2022

MYTF1 MAX now on Samsung Smart TVs

VoD service MYTF1 MAX is now available on Samsung Smart TVs. At a time when connected TV is growing rapidly in France (with nearly one in two households owning a Smart TV), the agreement signed with Samsung Electronics France is in line with the TF1 group’s strategy to make its content accessible on all media […]

November 16, 2022