Advanced Television

social media

Film and TV Charity celebrates Behind The Scenes Week

The Film and TV Charity is launching the UK’s first ever Behind the Scenes Week from November 28th to December 2nd, celebrating all of the people working behind the scenes in film, TV, and cinema who make a valuable contribution to the UK’s creative sector. During Behind The Scenes Week, the Charity, which works behind […]

November 25, 2022

Report: Social media usage at tipping point?

Environmental apathy, customisable avatars, and a new way of using the internet are the major consumer trends to watch in 2023, according to a report by GWI. The annual Connecting the Dots report reveals the shift in consumer behaviours online and what can be expected in 2023 as a result. The report represents more than […]

November 8, 2022

India: 30% prefer to watch new movies on OTT services

Axis My India, a consumer data intelligence company, has released its latest findings of the India Consumer Sentiment Index (CSI), a monthly analysis of consumer perception on a wide range of issues. The October report highlights that a significant 30 per cent plan to watch new movies on an OTT platform, 24 per cent plan […]

November 2, 2022

Ofcom: 33% UK kids have adult social media accounts

A third of UK children aged between 8 and 17 with a social media profile have an adult user age after signing up with a false date of birth, according to research commissioned by comms regulator Ofcom. Yonder Consulting found that the majority of children aged between 8 and 17 (77 per cent) who use […]

October 11, 2022By Colin Mann

Survey: Multiscreening increasingly significant for marketers

WARC, a source for marketing insight, in association with MMA Global, a non-profit trade association architecting the future of marketing, have released The State of Modern Marketing in APAC report. The annual study provides a current snapshot into how the industry is driving growth and examines how marketers, agencies and media owners in the region […]

October 10, 2022

Google Play removes Trump social app

Truth Social, the social media platform from former US President Donald Trump, has been barred from the Google Play store. Google said the platform violates its content policies on threats and incitement to violence. The removal makes it difficult for users with Android phones to download the app. Truth Social’s CEO said the decision on […]

August 31, 2022

Ascot Racecourse awards digital contract to Little Dot Sport

Little Dot Sport, the digital content agency and media network Little Dot Studios’ sport specialist label, has been awarded a multi-platform, full service, social media and digital content account for Ascot Racecourse, effective immediately. Little Dot Sport will now manage and deliver Ascot Racecourse’s full social content strategy as the organisation looks to grow its […]

July 7, 2022

Ofcom urges tech firms to keep women safer online

Real-world concerns about women’s safety and wellbeing are mirrored in the online world, according to figures from  Ofcom’sstudy into the nation’s online lives. Its findings reveal that women are less confident about their online safety than men, more negatively affected by discriminatory, hateful and trolling content, and feel less able to have a voice and […]

June 1, 2022

Forecast: Digital video ad spend to increase 26% in 2022

Digital video advertising spend surged 49 per cent in 2021 and is expected to increase an additional 26 per cent to $49.2 billion (€46.6bn) in 2022 according to IAB’s 2021 Video Ad Spend and 2022 Outlook report. Released at the 2022 IAB NewFronts, in conjunction with Standard Media Index (SMI) and Advertiser Perceptions, the report […]

May 3, 2022

Virgin Media O2 launches Volt campaign

Virgin Media O2 has launched a multi-million pound integrated brand campaign to drive awareness for its joint proposition, Volt. Running throughout the UK for the next five weeks across multiple touchpoints, the campaign aims to demonstrate how Virgin Media and O2 are ‘Better, connected’ by giving customers more and supercharging the nation’s connectivity. ‘Volt,’ the […]

April 8, 2022