Advanced Television


Tremor International acquires Spearad

Tremor International, a specialist in video and connected TV advertising, has announced the strategic acquisition of Spearad, a global CTV Video ad server and media management platform purpose-built for broadcasters and TV content companies to deliver seamless TV-like experiences in CTV and OTT environments, with the same advanced controls and capabilities of linear TV. The consideration […]

October 19, 2021

Spearad’s Selective Programmatic for addressable TV advertising

Spearad, a pioneer in addressable TV advertising, as introduced Selective Programmatic for addressable TV advertising. Selective Programmatic is a revolution in programmatic advertising for CTV and OTT providers, because broadcasters can view and verify advertising content they receive via programmatic channels. With this, Spearad enables TV-providers to maintain the proven routines and working methods they […]

March 17, 2021