Advanced Television

streaming

Report: Hispanic Americans prefer streaming

LG Ad Solutions, a specialist in CTV and cross-screen advertising, has released a report titled The Inclusive Screen: Hispanic Americans, which highlights CTV as a key environment for advertisers to connect with Hispanic Audiences while prioritising user experience. The study, which polled over 1,400 US Hispanic CTV users in the US, found that 78 per […]

August 30, 2024

LG Streaming Week offers multiple promos

LG Electronics has announced the LG Streaming Week campaign in 44 countries, starting from September 9th and running through October 13th, to celebrate a decade since the initial launch of webOS on the company’s LCD and OLED TVs. For owners of LG TVs above UHD released from 2018 onward (running webOS 4.0 and above), as […]

August 30, 2024

30A Media partnership with IDTVFlix and Iron Dragon TV

30A Media, a specialist in digital media and entertainment, has announced a strategic partnership with IDTVFlix and Iron Dragon TV. This collaboration aims to revolutionise the way martial arts enthusiasts experience their favourite films by developing mobile and connected TV apps, alongside securing distribution licensing for a vast collection of over 70 martial arts genre […]

August 24, 2024

Research: Streaming saves UK holidays

Research from Virgin Media O2 finds majority (85 per cent) of parents consider reliable connectivity crucial for entertaining children during wet weather on rural outtings during the school holidays. With 60 per cent of respondents (over 40 million Brits) heading on countryside getaways this summer, more than 1 in 3 (37 per cent) are looking […]

August 16, 2024

Survey: 38% have secretly streamed sport at work

As the new Premier League readies for kick off, research has revealed the lengths Brits will go to not miss their favourite sporting events, with many resorting to streaming games in unexpected places. At work (38 per cent), family events (30 per cent) and as passengers during car journeys (25 per cent) have topped the […]

August 14, 2024

What’s next for streaming after Paramount acquisition & merger deals?

Throughout 2023 and now 2024, we have seen how competitive the climate is for streaming services. Netflix still leads the pack, while many production companies that threw their hat into the ring have now capitulated or merged with larger entities. Paramount may be the latest, but it’s just one of four other streamers battling for […]

August 12, 2024

Roku Q2 revenue up 14%; adopts UID2

Roku, the streaming specialist, has reported its Q2 results with total net revenue at $968 million (€895.4m), up 14 per cent year over year. In a letter to shareholders, the company said: “We delivered solid results in Q2. Roku grew Streaming Households 14 per cent YoY, Streaming Hours 20 per cent YoY, and Platform revenue […]

August 2, 2024

The unstoppable rise of AI in streaming

In the era of technological disruption, few industries have escaped the influence of Artificial Intelligence (AI) – and the streaming-verse is no exception.   From streamlining production processes to enhancing viewer experience, AI has emerged as a transformative force. However, in embracing AI’s potential, concerns have emerged about its impact on the future of film, the […]

August 1, 2024

Channel 4 streaming audience up 30% YoY

Barb data shows Channel 4’s streaming audience in June is up 30 per cent on the same month last year. Meanwhile, the channel continues to grow its overall audience, attracting new digital natives while migrating existing viewers to digital platforms, with 3 per cent year on year growth in viewing across streaming and linear combined […]

July 12, 2024

Brougham named Channel 4 Streaming Business Director

Channel 4 has announced the appointment of Ruth Brougham as Streaming Business Director. In this newly created role, Brougham will join Channel 4’s Executive Team and will report to Chief Operating Officer Jonathan Allan. Brougham, who will be based in Leeds, will help to set and lead Channel 4’s streaming operations, product team and roadmap, […]

July 12, 2024