TelevisaUnivsion, the Spanish-language media and content company, has announced Omnicom Media Group (OMG) will be the first agency partner to leverage its Hispanic household data graph for its brands to expand reach and resonance with the US Hispanic population. Now covering nearly 100 per cent of US Hispanic Households, TelevisaUnivision’s propriety data graph will integrate […]
Nielsen has announced that TelevisaUnivision, the Spanish-language media and content company, has signed a multi-year agreement to use Nielsen ONE, the company’s cross-platform measurement solution to be released in December. As part of the new agreement, which commences in January 2023, TelevisaUnivision will utilise the full suite of solutions under Nielsen ONE, along with Nielsen […]
TelevisaUnivision, the Spanish-language media and content company, has announced a partnership with Liga MX in which it will exclusively bring the Mexican football league’s commercial rights to market in the US. Through this partnership, TelevisaUnivision will deliver a one-stop-shop for brands to tap into Liga MX’s fan base through IP-driven media, experiential, retail activations and […]
TelevisaUnivision, the Spanish-language media and content company, has announced the completion of its acquisition of Pantaya, a streaming platform in the US for Spanish-language movies and series. “The strategic acquisition of Pantaya marks an important milestone in our ongoing digital transformation, bringing together highly complementary streaming assets and building upon TelevisaUnivision’s global streaming service, ViX […]
TelevisaUnivision (TU), the Spanish language media and content company, has appointed Ignacio ‘Nacho’ Meyer as President of US Networks. Based in Miami, he will report directly to Wade Davis, Chief Executive Officer. Meyer will lead the expansion and continued transformation of TU’s US Television Networks. “I am excited and energised for what’s to come under Nacho’s […]
TelevisaUnivision, the Spanish-language media and content company, has appointed Guillermo Borensztein as Senior Vice President of International Content Licensing and Co-Production. Reporting jointly to Michael Schwimmer, President of Global Platform Strategy and Revenue, and Pierluigi Gazzolo, President and Chief Transformation Officer, Borensztein will lead content licensing efforts internationally, as well as drive co-production deals for […]
TelevisaUnivision, the Spanish-language media and content company, has announced financial results for the second quarter ended June 30th 2022. “Double digit revenue growth in the second quarter caps off a stellar first half of 2022. The second quarter saw a historic quarter of ad sales growth in Mexico and a US Upfront that grew mid-teens […]
Spanish-language media and content company TelevisaUnivision has confirmed that ViX+ will debut on July 21st in the US, Mexico, and most of Spanish-speaking Latin America, with a monthly price of $6.99 (€6.69) in the US and MX$119 in Mexico. ViX+ is the premium tier of ViX, the first large-scale global streaming service created specifically for […]
TelevisaUnivision, the Spanish-language media and content company, has entered into an agreement with HMTV DTC, an indirect wholly owned subsidiary of Hemisphere Media Group, to acquire Pantaya, a streaming platform in the US for Spanish-language movies and series in exchange for cash plus certain Puerto Rican radio assets including WKAQ AM and KQ105 FM currently […]
MEDIAGENIX, the Media Business Management Platform solution provider for the M&E industry, has announced that TelevisaUnivision will be leveraging WHATS’ON to manage, schedule and optimise programming for ViX, the global large-scale streaming service created specifically for the Spanish-speaking world. WHATS’ON allows ViX to plan more than 50,000 hours of Spanish-language content across genres, including original […]