Advanced Television


What are the UK’s Crown Jewel sporting events?

In the UK, the concept of ‘crown jewel; sporting events holds a special place in the hearts of sports enthusiasts and casual viewers alike. This term refers to a prestigious list of events that, by law, must be broadcast live on free-to-air television. This regulation ensures that these iconic events remain accessible to the widest […]

March 26, 2024

Prime Video greenlights Federer doc

Prime Video has greenlit a feature-length documentary chronicling the final days of Roger Federer’s professional tennis career. The documentary will premiere on Prime Video on a date TBC in more than 240 countries and territories worldwide, and is the latest addition to the Prime membership. Helmed by Academy Award-winning director Asif Kapadia and co-director Joe Sabia, the […]

February 19, 2024

Netflix reveals Nadal vs Alcaraz presenters

Netflix is gearing up present The Netflix Slam on March 3rd (at 8:30pm GMT) at the Michelob ULTRA Arena at Mandalay Bay Resort and Casino, where 22-time Grand Slam men’s singles title champion Rafael Nadal will face off against World No 2 and fellow Spaniard Carlos Alcaraz. The Netflix Slam, hosted by MGM Resorts International […]

February 15, 2024

Lexus sponsors Sky Sports Tennis

Lexus has struck a new partnership with Sky Sports as the ‘Presenting Partner of its new Sky Sports Tennis channel. Brokered by Sky Media and MSix & Partners, the year-long partnership includes exclusive sponsorship of the ATP Tour and the Women’s Tennis Association (WTA) Tour throughout 2024. This seven-figure deal includes broadcast sponsorship of over […]

February 8, 2024

Sky Sports launching dedicated tennis channel

A new Sky Sports Tennis channel will launch on Sky and NOW on February 11th, making tennis content available all day, every day for fans in the UK and Ireland. Sky Sports says it will broadcast more live tennis than anywhere else, bringing over 4,000 live matches from more than 80 tournaments a year on […]

January 30, 2024

WBD sees record digital audience for Australian Open

Warner Bros Discovery (WBD) Sports Europe has announced record breaking digital audiences for its coverage of the Australian Open following week one of the tournament – and has seen its biggest ever digital audience at the halfway stage. On discovery+, which provides exclusive streaming coverage of the tournament in ten markets in Europe, audiences grew […]

January 23, 2024

Hexagon Cup on DAZN

DAZN, the sports streaming platform, will become the global home of Hexagon Cup, the new padel tournament starting on January 31st in Madrid. DAZN will stream all 21 matches live. DAZN subscribers (excluding the US) will be able to watch the championship’s qualification rounds (January 31st – February 2nd), the semi-finals (February 3rd) and the […]

January 19, 2024

ITV scores Hexagon Cup deal

The Hexagon Cup, the new padel tournament, has announced ITV as its UK broadcast rights holder as it prepares for its inaugural event in Madrid, Spain. The deal will see the Semi-Finals (February 3rd) and the Finals (February 4th) of the tournament live streamed on ITVX, along with a highlights programme on ITV4. The partnership […]

January 16, 2024

Australian Open on ESPN in US

ESPN is bringing tennis fans in North America every match from every round of the 2024 Australian Open live from Melbourne Park in Melbourne, Australia. Exclusive coverage begins on January 13th with coverage across ESPN, ESPN2, ESPN Deportes and ESPN+ which will include all matches from all 15 courts – with every match streaming live […]

January 12, 2024

WBD Sports outlines Australian Open coverage

Some of the biggest names in tennis return to Melbourne Park for the first Grand Slam of 2024, kick-starting a busy year of sporting action for Warner Bros Discovery Sports Europe. From January 14th to 28th, tennis fans in 50 markets in Europe won’t miss a single ball hit throughout the tournament with live and […]

January 8, 2024