Tremor Video, the programmatic video platform, has announced the upcoming launch of its data-driven TV Intelligence offering. Building upon Tremor International’s continued growth and proven experience in the realms of Connected TV (CTV) and addressable TV retargeting, this solution will allow advertisers to reach the most relevant consumers with precision using a greater breadth and […]
Tremor International, a global player in advertising technologies, has announced its expanded creative studio, Tr.ly (pronounced Truly). This newly expanded creative services team at Tremor Video is the result of strong collaboration between Tremor Video’s proven CTV and all-screen video creative pedigree and Unruly’s data-driven audience insights. The combined creative powerhouse will now support both […]
Toyota’s Upstream commercial was the most effective ad of Super Bowl LV, according to research from Unruly. A study by the advertising platform found the ad from the autos brand, which features 13-time Paralympic gold medalist Jessica Long, was the campaign most likely to have the biggest impact on brand and business metrics. Tremor International company Unruly used […]
Tremor International, a global player in advertising technologies, has announced 127 per cent revenue growth in the Connected TV (CTV) space in Q4 2020 compared to Q4 2019. Along with video, which represents more than 80 per cent of Tremor International’s 2020 revenues, CTV is now a significant growth engine for the company, with more […]
Video advertising platform Unruly has released a study that investigates consumer attitudes and consumption habits around connected TV (CTV) during the Covid-19 pandemic. Unruly, which is part of Tremor International, surveyed nearly 2,562 UK and US consumers in July 2020 for this study. CTV consumption is on
Tremor Video, the programmatic video platform, has bolstered its Connected TV (CTV) offering with upgraded data-driven creative solutions to deliver the most dynamic video storytelling that maximizes the timeliness and relevance of brand messaging for audiences. Now with the power of data-driven creative, Tremor Video offers advertisers the most cutting-edge CTV advertising solutions all in […]