Advanced Television

usa

Ligado facing US hurdles

Ligado Networks, formerly known as LightSquared and SkyTerra Communications, is a satellite communications business and operates the SkyTerra-1 satellite. Inmarsat is very much involved insofar that it is owed cash by Ligado for satellite capacity leases. Ligado has had a very chequered history, but now faces a series of heavyweight objections to its plans from […]

April 29, 2022

ITV studios America bolsters exec team

ITV Studios America has announced executive team promotions for Anuj Goyal being elevated to Vice President, Business and Legal Affairs and Neil Forcadela to Vice President, Production Finance, as well as the hire of Robert Sorkin as Vice President, Business Development and Strategy. The announcement comes following news of ITV Studios America producing FRANKLIN, starring […]

April 28, 2022

Report: Digital advertising up 35% in 2021

As digital media consumption continues to grow, advertising dollars are following fast. According to the IAB Internet Advertising Revenue Report: Full Year 2021 conducted by PwC, all major channels increased significantly compared with a year ago, particularly across digital video (including CTV/OTT), digital audio, social media and search. “We fully expected 2021 to be an […]

April 13, 2022

TCL launches Filmzie as FAST channel

Filmzie, the free movie and TV streaming platform, is expanding its North American presence with the launch of its first US FAST (free ad-supported TV) channel.  The channel is available immediately on TCL TVs. The channel integration allows viewers across the US access to Filmzie’s curated original programming, with a focus on full-length feature films, […]

April 13, 2022

STN Video renews MLB deal

STN Video has announced the multi-year extension of their exclusive video content distribution agreement with Major League Baseball and Minor League Baseball. STN is the select partner for every major sports league in the US and Canada, bringing their official premium sports video and brand to the top digital publishers in both countries. In addition […]

April 13, 2022

CNN+ launches on Roku in US

CNN+, the subscription streaming service from CNN, has launched in the US on the Roku platform. Roku users can now download the all-new CNN app through the Roku channel store, which will contain both the CNN+ subscription service and access to the existing TV everywhere experience for pay TV subscribers, including the live TV feeds […]

April 12, 2022

INVIDI Technologies launches Conexus

Global addressable advertising solutions company INVIDI Technologies’ CEO and Global Chief Technology Officer Bruce Anderson have unveiled INVIDI Conexus, the company’s platform that will allow programmers to execute national addressable campaigns at an unprecedented scope across multiple distributors. The new platform provides highly scalable national addressable minutes by cutting through the disparate distribution landscape easily […]

April 12, 2022

Forecast: TikTok revenues to surpass Twitter/Snapchat combined

TikTok’s worldwide ad revenues will triple this year and surpass that of two competitors combined, according to Insider Intelligence’s inaugural forecast on TikTok ad revenues. The Chinese-owned social video app will have more than $11 billion (€10bn) in ad revenues in 2022, with more than half coming from the US. Worldwide TikTok’s worldwide ad business […]

April 11, 2022

Data: 81% taken action after hearing ads during podcast

Data from Voices, the marketplace for hiring voice over talent, has revealed that in 2021 just over 50 per cent of its business customers are actively using voice overs for online advertising. Voices also revealed that 81 per cent of podcast listeners, if advertised to, will conduct some form of search or engage in a […]

April 11, 2022

Dancing with the Stars USA moving To Disney+

Disney is moving the popular dance series, Dancing with the Stars, from ABC to Disney+ in the US and Canada this autumn, making it the first live series to debut on Disney+. The reality series has just been picked up for two more seasons (Seasons 31 and 32). Kareem Daniel, chairman, Disney Media and Entertainment […]

April 8, 2022